The Telugu-language film Pushpa: The Rise (2021) has surprised everyone with the kind of business it has managed to do at the box office despite releasing in the times of the pandemic.
Starring Allu Arjun and Rashmika Mandanna in lead roles, the action-drama film did not only set the cash registers jingling at cinemas in the southern part of India but also performed phenomenally well in the Hindi market where mostly Bollywood films dominate.
The success of Pushpa: The Rise has done to Allu Arjun what Baahubali: The Beginning (2015) and Baahubali: The Conclusion (2017) did to Prabhas. Arjun is being hailed as the next pan-India star after Prabhas. His craze and popularity in the Hindi market have reached new heights.
Not just critics and audiences, Allu Arjun won the hearts of several Bollywood celebrities with his powerful performance and electric dance moves in Pushpa: The Rise. Alia Bhatt, one of the leading actresses in the Hindi film industry, is also in awe of the star. She has even expressed her wish of working with Allu Arjun.
“My entire family has watched Pushpa and became fans of Allu Arjun. They are asking me when I will get a chance to get paired opposite him. As they call me Aalu at home, they are asking, ‘Aalu, when will you work with Allu?’ I am more than glad to jump aboard if I get a chance to work with him,” she said.
Alia Bhatt is currently busy promoting her upcoming film Gangubai Kathiawadi. Directed by Sanjay Leela Bhansali, the film is finally entering cinemas on 25th February 2022. Gangubai Kathiawadi, based on the life of a sex worker and the madam of a brothel in the red-light district of Kamathipura in Mumbai, marks Bhatt and Bhansali’s maiden collaboration.
Keep visiting this space over and again for more updates and reveals from the world of entertainment.
Forum brings UK and Chinese film professionals together to explore collaborations.
Emerging British-Asian talent gain mentorship and international exposure.
Small-scale dramas, kids’ shows, and adapting popular formats were the projects everyone was talking about.
Telling stories that feel real to their culture, yet can connect with anyone, is what makes them work worldwide.
Meeting three times a year keeps the UK and China talking, creating opportunities that last beyond one event.
The theatre was packed for the Third Shanghai–London Screen Industry Forum. Between panels and workshops, filmmakers, producers and executives discussed ideas and business cards and it felt more than just a summit. British-Asian filmmakers were meeting and greeting the Chinese industry in an attempt to explore genuine possibilities of working in China’s film market.
UK China film collaborations take off as Third Shanghai London Forum connects British Asian filmmakers with Chinese studios Instagram/ukchinafilm
What makes the forum important for British-Asian filmmakers?
For filmmakers whose films explore identity and belonging, this is a chance to show their work on an international stage, meet Chinese directors, talk co-productions and break cultural walls that normally feel unscalable. “It’s invaluable,” Abid Khan said after a panel, “because you can’t create globally if you don’t talk globally.”
And it’s not just established names. Young filmmakers were all around, pitching ideas and learning on the go. The forum gave them a chance to get noticed with mentoring, workshops, and live pitch sessions.
Which projects are catching international attention?
Micro-dramas are trending. Roy Lu of Linmon International says vertical content for apps is “where it’s at.” They’ve done US, Canada, Australia and next stop, Europe. YouTube is back in focus too, thanks to Rosemary Reed of POW TV Studios. Short attention spans and three-minute hits, she’s ready.
Children’s and sports shows are another hotspot. Jiella Esmat of 8Lions is developing Touch Grass, a football-themed children’s show. The logic is simple: sports and kids content unite families, like global glue.
Then there’s format adaptation. Lu also talked about Nothing But 30, a Chinese series with 7 billion streams. The plan is for an english version in London. Not a straight translation, but a cultural transformation. “‘30’ in London isn’t just words,” Lu says. “It’s a new story.”
Jason Zhang of Stellar Pictures says international audiences respond when culture isn’t just a background prop. Lanterns, flowers, rituals, they’re part of the plot. Cedric Behrel from Trinity CineAsia adds: you need context. Western audiences don’t know Journey to the West, so co-production helps them understand without diluting the story.
Economic sense matters too. Roy Lu stresses: pick your market, make it financially viable. Esmat likens ideal co-productions to a marriage: “Multicultural teams naturally think about what works globally and what doesn’t.”
The UK-China Film Collab’s Future Talent Programme is taking on eight students or recent grads this year. They’re getting the backstage access to international filmmaking that few ever see, including mentorship, festival organising and hands-on experience. Alumni are landing real jobs: accredited festival journalists, Beijing producers, curators at The National Gallery.
Adrian Wootton OBE reminded everyone: “We exist through partnerships, networks, and collaboration.” Yin Xin from Shanghai Media Group noted that tri-annual gathering: London, Shanghai, Hong Kong create an “intensive concentration” of ideas.
Actor-director Zhang Luyi said it best: cultural exchange isn’t telling your story to someone, it’s creating stories together.
The Shanghai-London Screen Industry Forum is no longer just a talking shop. It’s a launchpad, a bridge. And for British-Asian filmmakers and emerging talent, it’s a chance to turn ideas into reality.
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