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Parth Samthaan reacts to rumours of rift with Erica Fernandes

Parth Samthaan and Erica Fernandes have won millions of hearts with their crackling chemistry in Star Plus’ popular show Kasautii Zindagii Kay. Not just in India, Ekta Kapoor’s soap opera is popular in several parts of the world and so is the pair of Parth and Erica. The audience just loves to see them together on-screen as well as off-screen.

However, their professional relationship made it to the headlines recently when several media outlets reported that the duo was not on talking terms with each other. When a publication tried to find out the truth and asked about the same from Parth himself, the actor cleared the air and said that when people work together, arguments are bound to happen but he and Fernandes are still good friends.

“We are good friends and friendly even today. We are in a good space. We work together daily on our TV serial and things are smooth between us. At times, there are some arguments or differences of opinions at work, but this is normal. In fact, recently, the cast came over to my new house and we all chilled together. I am not even aware of most of these so-called rumours, so we don’t need to deal with it,” said the actor who enjoys a massive fan-following around the world.

Produced by Ekta Kapoor under the banner of Balaji Telefilms, Kasautii Zindagii Kay is a reboot of Star Plus’ original series by the same name. In addition to Parth Samthaan and Erica Fernandes, the show also has Karan Singh Grover and Aamna Sharif on its impressive cast.

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The biggest AI bet in Indian streaming is built on Hindu mythology

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The biggest AI bet in Indian streaming is built on Hindu mythology

Highlights

  • ZEE5 Global and Collective Studios' Historyverse have announced six AI-assisted original productions.
  • The slate is inspired by Hindu mythology, Indian history and folklore.
  • The titles will launch globally in seven Indian languages, marking what the companies describe as a first-of-its-kind collaboration.

Artificial intelligence is taking centre stage in Indian entertainment with what is being billed as one of the industry's most ambitious AI-led storytelling projects. ZEE5 Global has partnered with Collective Studios' Historyverse to develop six original productions inspired by Hindu mythology, Indian history and folklore, using AI to support the creative process and visual storytelling.

The collaboration is being positioned as a first-of-its-kind initiative for an Indian streaming platform, reflecting a growing push to combine emerging technology with culturally rooted stories for audiences in India and abroad.

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