Skip to content
Search

Latest Stories

Saira Banu says Dilip Kumar should get Bharat Ratna

Kumar passed away last year at the age of 98.

Saira Banu says Dilip Kumar should get Bharat Ratna

Veteran actor Saira Banu says her late husband actor Dilip Kumar should be honoured with the Bharat Ratna as he is the "Kohinoor" of India.

Saira attended the Bharat Ratna Dr Ambedkar Award on late Tuesday evening, where union minister Ramdas Athawale presented the honour to Dilip Kumar, who passed away last year aged 98.


At the event, Athawale said he would request Prime Minister Narendra Modi to consider awarding Bharat Ratna, the highest civilian honour of the country, to the Hindi cinema legend.

When asked about the same, Saira Banu told reporters, "It should happen, God willing, because Dilip sahab has been the 'Kohinoor' of our country. So 'Kohinoor' should definitely receive a Bharat Ratna."

Saira Banu and Dilip Kumar got married in 1966. The couple acted together in several films including Sagina and Gopi.

At the event, the 77-year-old actor repeatedly broke down while receiving the honour.

"This is the reason I don't attend any functions because I feel terrible, but what do I do," she said, wiping her tears.

Saira said she feels that Dilip Kumar continues to be with her as a solid support.

"I feel he is still here, watching everything, being with me. He is not in my memories. He is with me at every step. I'll be able to spend my life believing he is with me.

"I won't even think that he isn't, so that it's easier for me to believe he is with me and shall always be my support, 'mera Kohinoor," she added.

More For You

Monthly subscriptions

Around 47% of consumers cancelled at least one subscription this year

iStock

47% consumers are cancelling subscriptions: Is the $1.5 trillion economy starting to crack?

  • Streaming platforms are shifting aggressively to ad-supported tiers
  • Consumers underestimate subscription spending by up to 3x
  • Gen Z is normalising “subscribe-use-cancel” behaviour

Subscription businesses sold consumers a simple idea for years. Paying £9.99 every month felt easier than paying £300 upfront. That logic helped create a global subscription economy now valued at more than $1.5 trillion, spanning streaming, music, cloud storage, AI tools, fitness apps, gaming and even coffee memberships.

But the model that once looked unstoppable is entering a difficult phase as inflation, price fatigue and changing consumer behaviour collide. Around 47% of consumers cancelled at least one subscription this year, according to recent subscription industry surveys, while companies are increasingly shifting focus from rapid growth to customer retention.

Keep ReadingShow less