E-commerce has become one of the most booming industries today. Technological advancement and changed customers’ behavior has added fuel to the expansion of the e-commerce industry.
If recent studies are taken into account, more than 94% of transactions will be made online in 2024. This number is huge. That being said, we can’t ignore the brutal competitions in the industry. More than half of the e-commerce businesses fail to meet customers’ expectations and fall to ground soon after their rise.
To be a part of this ever-growing industry, you should make sure that you’re adopting the right way and taking the right resources on board to garner significance in this competitive industry. Having feature-rich VoIP phone service tops the list. This one technology has all the powers to level-up your operations, streamline things, please customers, and make data available immediately.
Let’s find out how VoIP can do this.
- Your success depends on the quality of customer service
In the e-commerce industry, businesses don’t get a chance to please customers with face-to-face interaction. It’s just the telephonic conversation, email or SMS exchanges, or a video call (in special cases) that keeps both ends connected. That’s why your phone service, or the hosted phone system must be unified, comprehensive, and around the clock available if you seek success for your e-commerce business.
Well, nothing can help you achieve all this as much as a business VoIP phone service will do. It comes with numerous features specifically designed to please the callers. There is call forwarding (ensures no caller has to wait for long), IVR (to offer immediate self-assistance), on-hold music (makes waiting time pleasant), unified communication (gives customers the freedom to contact you the way they want), and CRM integrations (brings every information at a centralized place).
All these features of VoIP phone service are more than features. They are the tools to win the customers’ hearts, increase customer loyalty, and offer impeccable customer service. When you have them by your side, success is sure.
- Around the clock availability
The number 1 reason behind such a mammoth success of the e-commerce industry is that it allows customers to buy all hours of the day. So, you should also offer customer service at all hours of the day. But how is it going to happen?
A virtual mobile phone number makes it happen.
Using a hosted phone system, you can set-up multiple location customer service centers without investing a huge amount of money. As it can work from a mobile device, your agents can work while on-the-go. This has also helped e-commerce businesses to overcome the time limitations. Using VoIP, your agents can answer important calls beyond the work hours.
To make your customer service more independent from the time limitations, you can hire an off-shore team where the time-zone is different. For example, if you run an e-commerce business in the US, then you can deploy a customer service team in Asia. This way, you need not force your agents located in the US to answer a customer’s call in wee hours. Your agents based in Asia can answer late-night customer calls without having qualms as s/he would be enjoying the morning tea or already set to work.
The point to ponder here is that all of this can be done at a very low cost. You don’t need to burn out a huge chunk of your limited investments (if you’re a small business). Buying a virtual phone number is cheaper than your lunch.
This type of availability has helped e-commerce businesses to ensure around-the-clock customer service available with the same surety, which they claim in offering around-the-clock buying experience. Only VoIP has that power.
- Hassle-free up-selling
No matter which business you run, you must never lose a single business opportunity. However, convincing customers to buy anything is not as easy as it seems from the surface.
What if we tell you that you can sell while your customers are waiting for a call to get answered?
Yes, you read that right.
It is possible, and your business VoIP phone service makes it happen. As we have already told you that it comes with a feature called on-hold music, you can use this feature to up-sell without making any efforts. Instead of using standardized music, you can use a promotional message.
You’ll be astonished to know that 16% of persons have already made a purchase like that. Can selling be easier than this? We doubt the big time.
Final words
Though VoIP phone service is a boon for every industry, its significance in the e-commerce industry is beyond imagination. Once implemented right, this enables e-commerce businesses to upkeep the promise of around-the-clock availability without making any compromise on quality service.
In summation, if you’re planning to start an e-commerce business or already running it without VoIP, open your arms for VoIP and unleash various growth opportunities. Get your virtual mobile phone number today and redefine success for your e-commerce business.
