• Thursday, April 25, 2024

HEADLINE STORY

La Liga announces landmark free-to-air deal with Facebook in India

epa04764346 FC Barcelona’s players pose with the Liga champions trophy after the Spanish Primera Division soccer match played against Deportivo at Camp Nou stadium in Barcelona, northeastern Spain, 23 May 2015. Xavi leaves the FC Barcelona. EPA/ANDREU DALMAU

By: Sarwar Alam

Spain’s top flight soccer division La Liga announced on Tuesday (13) a landmark deal with Facebook which will allow viewers in the Indian sub-continent to watch every game over the next three seasons free of charge on the social network. A statement from La Liga said all 380 league matches for the new season, which begins on Friday, would be available to viewers in India, Afghanistan, Bangladesh, Bhutan, Nepal, Maldives, Sri Lanka and Pakistan. “We are really happy to be on a free to air service in such an important territory as the Indian sub continent,” Alfredo Bermejo, La Liga’s head of digital…

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