Vogo, India’s fastest growing scooter sharing network, for short haul commute on Tuesday (18) announced its strategic partnership with ride-hailing platform, Ola. As part of the partnership, Ola will boost Vogo’s supply by investing in 100,000 scooters on the Vogo platform, worth $100 million.
This infusion will give Vogo a strategic supply advantage without having to incur significant capital expenditure. Additionally, Vogo’s offerings will also be available for Ola’s over 150 million customer base, directly from the Ola app soon.
Ola has also invested in Vogo as part of the company’s Series A fundraising which saw participation from Matrix Partners India and Stellaris Venture Partners.
Vogo is a point-to-point dockless scooter sharing company, currently present in Southern Indian cities, Bengaluru and Hyderabad, having served over 20 million kilometers on its platform. Every Vogo scooter comes with an IOT device that allows the customer to access the key via OTP; this eliminates the need for human intervention and offers consumers a seamless experience.
Scooter sharing addresses the twin challenges of pollution and congestion, while also providing a credible alternative to bridge India’s micro mobility needs.
Bhavish Aggarwal, co-founder and CEO, Ola said, “Ola is committed to building a robust mobility ecosystem in India, creating a deep impact on livelihoods and how citizens get around. Our investment in Vogo will help build a smart multi-modal network for first-last mile connectivity in the country.
“Vogo’s automated scooter-sharing platform, backed by Ola’s expertise in this space can help transform our cities. Together, we are thrilled to be at the forefront of India’s rapidly growing micro-mobility market,” he added.
Anand Ayyadurai, founder and CEO, Vogo said, “…Ola’s deep understanding of mobility and their investment to power additional supply are extremely valuable to Vogo. As we enter into our next phase of growth, we look forward to executing our synergistic vision of the future: smart and sustainable mobility for all.”
