India can be the next China for NBA, says top official
While China is the National Basketball Association’s biggest market outside the United States, NBA Deputy Commissioner Mark Tatum has said that India is ripe to grow the game as its changing sporting culture begins to offer its 1.3 billion people alternatives to cricket. Speaking in an interview after the launch of the NBA’s first academy in India on the outskirts of Delhi, Tatum pointed to the growing popularity of kabaddi, football and basketball as examples of the changing landscape. “Certainly cricket is by far the number one sport in India but we are seeing some rapidly growing sports now,” he said.…
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