Skip to content 
Search

Latest Stories

Mahima Sharma brings bold new energy to cricket’s old guard

With a fearless approach and a fan-first vision

Mahima Sharma cricket

In an industry long regarded as a boys’ club, Sharma brings a refreshingly unapologetic approach

wclegends.uk

As the world prepares for the second edition of the World Championship of Legends (WCL), one of its most exciting franchises, the Meteora England Champions, is being led by a compelling force. Mahima Sharma is not just making her mark in cricket – she is quietly redefining leadership in a male-dominated industry.

In an industry long regarded as a boys’ club, Sharma brings a refreshingly unapologetic approach. She is strategic, deeply rooted in her love for the game, and proudly feminine. “Cricket has always felt like home to me,” she says. “I come from a culture where cricket is an emotion, and stepping into this role carries a great deal of responsibility. Growing up, I saw very few women leaders in cricket. To now find myself in this position 15 years later feels like coming full circle.”


As co-owner and the driving force behind the Meteora England Champions, Sharma is part of a small group of women leading professional cricket teams. For her, this is not about tokenism, it’s about legacy. “I do not want to be the exception,” she says. “I want to be part of a movement where women leading in sport is normalised. As more women step into leadership, we must not only create space but also change the environment so others can thrive.”

The journey has not been without its obstacles. Sharma recalls the doubt she encountered in the early days. “You walk into certain rooms and feel it – the unspoken question of how a twenty-something woman is in charge,” she says. But instead of backing away, she leaned in. “I chose not to internalise that doubt. I focused on proving myself through action.”

Each branding move, player decision, and strategic step has helped reshape perceptions. “We are not here to just participate. We are here to lead – with vision, knowledge and authenticity.”

Sharma’s leadership story is closely tied to her family. She co-owns the team with her father, a self-made entrepreneur who built the wider Meteora Group. Their dynamic is one of mutual respect. “We do not always agree – and that is our strength. We challenge each other, and that leads to better decisions.”

This blend of tradition and innovation shapes how she runs the team. From revamping fan experiences to reviving iconic rivalries, Sharma brings together nostalgia and bold new energy. “We are embracing history while writing new chapters,” she says. “Through storytelling, digital content and match-day experiences, we are bringing legends back into the spotlight in meaningful ways.”

Those legends include the likes of Eoin Morgan and Alastair Cook – cricketing greats now representing Meteora. “It has honestly been a dream,” Sharma says. “These players are not just icons – they are grounded, inspirational, and passionate about the future of the game.”

The team is also shaped by dynamic women behind the scenes. One key figure is Bhakti Bansal, the team’s creative strategist. “Her leadership has helped shape how the Meteora brand speaks and connects,” Sharma says. “It is not about having women in leadership for the sake of it – it is about having the right leadership.”

Empowerment runs through Sharma’s journey. She is not content with simply climbing the ladder – she wants to rebuild it. “As more women take on leadership roles, we carry the responsibility not just to make space, but to transform the environment so others can thrive.”

  As WCL enters its second season, Sharma is scaling upwclegends.uk

For Sharma, inclusivity and creativity are core values. “It starts internally. Our team is deliberately diverse – not just in terms of gender or ethnicity, but in background and thinking styles.” This inclusivity informs every decision, from interns to executive planning. “Everyone has a seat at the table.”

As WCL enters its second season, Sharma is scaling up. “The challenge is in the scale and speed – logistics, player schedules, fan engagement, sponsorships. But the challenges are real, and so is our drive.”

Asked what message she would give young women pursuing careers in sport or business, Sharma is clear. “You do not have to choose between being passionate and being powerful. You do not need all the answers on day one – but you do need to believe you belong.”

Her approach is grounded in authenticity. “Resilience and self-awareness are everything. You must know who you are and hold your ground, even when you do not see yourself reflected in the room.”

She adds, “You can be assertive without being abrasive, strategic without being cold, and emotional without being weak.”

Despite the pace and pressure of running a franchise, Sharma’s love for cricket keeps her grounded and ambitious. “It is still my greatest passion,” she says. But she is open to other opportunities if they align with her values.

At the heart of her leadership is a principle passed down from her father: “Build long-term relationships based on trust.” It is a value she holds close as she navigates partnerships, negotiations and team dynamics.

When she needs inspiration, she turns to her support system. “My family, my friends, my dog Lexi – and the fans. Just being in a packed stadium, hearing the cheers, wearing your team’s jersey – that feeling is unmatched.”

Sharma closes with a simple yet powerful philosophy: “We walk into the room each day with a game plan, positive energy, and a clear vision.”

As the second season of WCL approaches, it is clear that Mahima Sharma is building more than a cricket team – she is building a legacy. One that says, without apology: the future of sport belongs to everyone. And yes, that includes the women who dare to lead.


The World championship of legends cricket 2025 takes place from July 18 – August 2. wclegends.uk

More For You

England Women vs India Women 1st ODI

Sophia Dunkley of England bats during the 1st Women's Metro Bank ODI match

Getty Images

England Women vs India Women 1st ODI: Hosts set 259-run target, India off to steady start

Highlights

  • England Women post 258/6 in first ODI at The Rose Bowl
  • Sophia Dunkley top-scored with 83, sharing a 106-run stand with Alice Davidson-Richards
  • India Women reach 34/0 after 6 overs, needing 225 more to win
  • Smriti Mandhana and debutant Pratika Rawal remain unbeaten
  • Kranti Goud and Sneh Rana take two wickets each for India

England build solid total after winning toss

In the first match of the three-game ODI series between England Women vs India Women, the home side posted a competitive total of 258/6 at The Rose Bowl, Southampton, after choosing to bat first.

England’s innings was anchored by Sophia Dunkley, who struck 83 runs off 92 balls, including timely boundaries and smart rotation of the strike. She shared a crucial 106-run fifth-wicket partnership with Alice Davidson-Richards, who added a steady 53 from 73 deliveries.

Keep ReadingShow less
King Charles consoles Indian cricketers

Charles told India captain Shubman Gill that he had watched the final moments of the game on television.

Getty Images

King Charles consoles Indian cricketers after Lord's Test defeat

KING CHARLES met and consoled Indian cricketers at Clarence House on Tuesday, a day after their narrow defeat to England in the third Test at Lord's.

The King hosted the Indian team less than 24 hours after they lost the match by 22 runs in the final session of the last day. India, chasing a target of 193, were bowled out before the close.

Keep ReadingShow less
Shoaib Bashir

Despite the fracture, Bashir returned to the field and dismissed Mohammed Siraj after tea on the final day of the Lord's Test. (Photo: Getty Images)

Getty Images

England's Shoaib Bashir ruled out of remainder of India series

SHOAIB BASHIR has been ruled out of the remainder of England’s Test series against India, less than an hour after taking the final wicket in the third Test at Lord’s on Monday.

The 21-year-old off-spinner sustained a fracture to the little finger on his non-bowling left hand after dropping a return catch from Ravindra Jadeja during India’s first innings. He spent much of the match off the field due to the injury.

Keep ReadingShow less
england-india-lords-getty

The match ended when Shoaib Bashir bowled Mohammed Siraj for four.

getty images

Jadeja's valiant effort falls short as England win thriller at Lord’s

ENGLAND defeated India by 22 runs on the final day of the third test at Lord’s on Monday to take a 2-1 lead in the five-match series.

The match ended when Shoaib Bashir bowled Mohammed Siraj for four. Siraj had tried to defend the ball, but it rolled off his bat and hit the stumps, leaving him looking back in disbelief. As England players celebrated, Ravindra Jadeja remained unbeaten on 61 and walked off after coming close to pulling off a remarkable win for India.

Keep ReadingShow less
india-england-lords-getty

Brydon Carse celebrates dismissing Karun Nair during day four of the 3rd Test between England and India at Lord's Cricket Ground on July 13, 2025. (Photo: Getty Images)

India stumble after bowling out England, third Test set for final-day finish

INDIA were left needing 135 more runs to win with six wickets in hand after a top-order collapse on the fourth day of the third Test against England at Lord’s on Sunday.

Chasing 193 for victory, India ended the day on 58-4 after earlier bowling out England for 192 in their second innings. Washington Sundar was the pick of the bowlers with 4-22, dismissing Joe Root, Jamie Smith and England captain Ben Stokes on an increasingly challenging surface.

Keep ReadingShow less