By: Eastern Eye Staff
DD news is a bilingual channel under public service broadcaster Doordarshan with English and Hindi news bulletins alternating on it. DD and All India Radio’s parent body Prasar Bharati has been mulling changing this equation and making DD News a purely Hindi language channel and making DD’s international channel DD India an English news channel. In a bid to compete with the multitude of private television news channels dominating India’s news space, Doordarshan (DD) News has decided to seek professional help for another round of image makeover. An expression of interest has already been invited to hire a private agency,…
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