Gayathri Kallukaran is a Junior Journalist with Eastern Eye. She has a Master’s degree in Journalism and Mass Communication from St. Paul’s College, Bengaluru, and brings over five years of experience in content creation, including two years in digital journalism. She covers stories across culture, lifestyle, travel, health, and technology, with a creative yet fact-driven approach to reporting. Known for her sensitivity towards human interest narratives, Gayathri’s storytelling often aims to inform, inspire, and empower. Her journey began as a layout designer and reporter for her college’s daily newsletter, where she also contributed short films and editorial features. Since then, she has worked with platforms like FWD Media, Pepper Content, and Petrons.com, where several of her interviews and features have gained spotlight recognition. Fluent in English, Malayalam, Tamil, and Hindi, she writes in English and Malayalam, continuing to explore inclusive, people-focused storytelling in the digital space.
Star Wars Battlefront 2 has experienced a significant resurgence in popularity, nearly eight years after its original release. The renewed interest follows the conclusion of Andor’s second season and the annual May the 4th celebrations, both of which appear to have reignited enthusiasm among fans for the multiplayer title.
Originally launched in 2017 by EA and DICE, Star Wars Battlefront 2 was met with controversy at the time due to its use of loot boxes, which drew widespread criticism. Despite the rocky start, the game was praised for its expansive content, covering all eras of the Star Wars universe—from the original trilogy to the prequels and sequel series. The game received substantial post-launch support for several years, introducing new characters, maps and modes, before official updates ceased in 2020.
Now, in 2025, Battlefront 2 is enjoying renewed popularity. Over the recent weekend, the game reached its highest concurrent player count on Steam since its launch on the platform in 2020, with nearly 8,000 players online at its peak. It also climbed to 22nd place in the most-played games on Xbox, even surpassing titles such as Destiny 2. Although data for PlayStation was not disclosed, it is believed the player surge is consistent across platforms.
The revival coincides with the critically acclaimed second season of Andor, which has been widely praised by fans and critics alike. The Disney+ series, which focuses on the early days of the Rebellion and the character of Cassian Andor, appears to have bolstered enthusiasm for the franchise’s wider universe. Additionally, Star Wars content remains prominent in popular culture, with events like May the 4th and ongoing crossovers in games like Fortnite—which recently introduced an AI-controlled Darth Vader—keeping the brand in the public eye.
- YouTubeYouTube / EA Star Wars
While Battlefront 2 has not received any official updates in over five years, the game maintains a loyal player base. Content from the game continues to circulate widely on social media platforms such as TikTok and Instagram, where fans showcase gameplay, cinematic moments and character customisations. Its large-scale multiplayer battles and inclusion of iconic characters like Luke Skywalker, Darth Maul and Rey continue to set it apart from other Star Wars games, most of which are either single-player focused or family-friendly LEGO titles.
The surge in player numbers has reignited calls for a third instalment in the series. Despite continued fan interest, there has been no confirmation of Star Wars Battlefront 3. Developer DICE is currently focused on completing Battlefield 6, which is expected to release within the next year. Given EA’s ongoing support obligations for the Battlefield franchise, any return to Star Wars for DICE may still be years away.
This is not the first time hopes for a third game have emerged. A Star Wars Battlefront 3 was originally in development during the mid-2000s under a different publisher but was ultimately cancelled despite reports suggesting it was nearly complete.
For now, Star Wars Battlefront 2 remains the most accessible large-scale multiplayer Star Wars title available. Its current success shows that there is still a strong appetite for this style of gameplay within the franchise. Whether EA or another publisher will revisit the series in the future remains to be seen, but the current resurgence signals that demand is far from fading.
Nintendo Switch 2 demand outstripping supply in several countries
Over 2.2 million applications submitted in Japan’s lottery sales
Nintendo held four purchase draws, with a fifth scheduled for early July
Company aims to strengthen production and supply to meet demand
Switch 2 had the biggest launch in Nintendo history
Strong demand leads to shortages
Nintendo president Shuntaro Furukawa has confirmed that demand for the Nintendo Switch 2 has surpassed available supply in many regions. Speaking during the Q&A session of the company’s 85th annual general meeting of shareholders, Furukawa addressed concerns about ongoing stock shortages.
“Currently, for Nintendo Switch 2, demand is exceeding supply in many countries, and we sincerely apologise for any inconvenience this may be causing our consumers,” he said.
Furukawa acknowledged that even shareholders and their families may be struggling to secure a unit, particularly in Japan, where Nintendo implemented a lottery system through its official My Nintendo Store.
2.2 million applications in Japan alone
The company began accepting applications for the Switch 2 via random draw in early April. Applicants had to meet specific criteria to qualify. The number of entries far exceeded Nintendo’s expectations, with over 2.2 million applications submitted.
Furukawa noted that, as of April 23, he had posted a public message on X acknowledging the high demand and apologising to those not selected. Four lottery rounds have since taken place, but many hopeful customers remain without a console. A fifth draw is scheduled for early July.
While many Japanese retailers also used lottery systems for launch sales, Furukawa stated that more stores are now offering the device for direct purchase.
Nintendo to boost supply
To address the ongoing demand, Nintendo is working to increase production and distribution efforts. “We will continue to strengthen our production and supply systems to deliver as many Nintendo Switch 2 systems as possible to our consumers,” Furukawa said.
The Nintendo Switch 2 launched on 5 June and sold over 3.5 million units worldwide within its first four days, according to VGChartz estimates. This marks the most successful hardware launch in Nintendo history, surpassing the original Switch’s launch week total of 1.4 million units.
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The trend is most pronounced among 18 to 24-year-olds
Young adults aged 18–24 have cut video game spending by nearly 25%
Rising game and console prices are key factors behind the drop
Free-to-play games dominate usage, replacing premium titles
Industry faces growing pressure as live service titles saturate the market
Similar trends expected in UK due to parallel consumer habits
Young players cut back as gaming becomes pricier
Video game spending among young adults in the US has fallen sharply, with new data showing a nearly 25% decline compared to last year. Analysts point to increasing game and console prices, combined with the popularity of free-to-play titles, as the main reasons behind the drop.
The trend is most pronounced among 18 to 24-year-olds, who are spending significantly less across multiple consumer categories — but none more so than gaming. This raises fresh concerns for an industry already facing stagnation in demand and shifting player behaviour.
Prices climb, budgets shrink
Gaming has always been a relatively expensive hobby, but recent pricing trends have stretched the wallets of young players even further. Sony’s £70 price point for new releases has become standard, while Nintendo has now priced Mario Kart World at up to £75.
Meanwhile, hardware costs are rising too. The upcoming Nintendo Switch 2 is listed at £395.99, a figure many now view as affordable in relative terms. These price hikes appear to be pushing young adults away from buying new games and consoles altogether.
Video game spend among 18 to 24's is down sharply."Young grads are having a much tougher time finding jobs. Student-loan payments are restarting for millions of borrowers... credit-card delinquency rates have risen to their highest points since before the pandemic..."www.wsj.com/personal-fin...
Matt Piscatella, executive director and analyst at Circana, published a report showing that spending among 18–24s in the US dropped across all tracked categories in April 2025. The steepest fall was in video games, with a near-25% year-on-year decline.
Although other age groups saw only a minor 1–2% fall in gaming spend, the sharp drop in the youngest adult demographic is particularly worrying for publishers hoping to build long-term audiences. By contrast, categories like beauty and sports equipment recorded spending increases, highlighting a shift in consumer priorities.
Free-to-play dominates playtime
A growing number of gamers are turning to free-to-play titles, which offer zero upfront cost and instead rely on in-game purchases. A Circana report from earlier this year revealed that over 70% of PlayStation 5 and Xbox users in the US were mostly playing one of the top 10 free live service games — including Fortnite, Call of Duty, and Roblox.
These games often consume players’ time without requiring them to purchase newer titles, which may explain why even blockbuster releases are struggling to make a dent in the market.
Industry pushes live service, but results vary
In response to changing habits, many studios are doubling down on live service games that focus on long-term engagement and microtransactions. Sony has heavily invested in the model, though its only notable success in recent years has been Helldivers 2 — developed externally rather than in-house.
Yet live service games are also facing saturation. A March 2025 study showed most PC gamers prefer older, established titles such as League of Legends and Counter-Strike, leaving little room for newcomers to gain traction.
Challenges ahead for the gaming sector
The near-25% drop in gaming spend among young adults points to deeper issues in the industry — from pricing strategy and game value perception to competition from free alternatives. While the current data focuses on the US, similar consumer patterns in the UK suggest the trend is likely to be mirrored here.
As players increasingly favour free content and established titles, studios and publishers may need to rethink how they deliver value and remain competitive in a market facing both economic and cultural shifts.
Helldivers 2 launches on Xbox Series X|S on 26 August 2025.
Sony is publishing the title on Xbox, an unusual move for the company.
Crossplay confirmed between Xbox, PlayStation, and PC.
The announcement coincides with Gears of War: Reloaded’s PS5 debut.
Helldivers 2 to launch on Xbox Series X|S this August
Sony has confirmed that Helldivers 2 will launch on Xbox Series X and S on 26 August 2025, marking a rare move by the company to release one of its games on a rival console. The announcement was made during a livestream and comes on the same day Microsoft’s Gears of War: Reloaded is set to arrive on PlayStation 5.
Developed by Arrowhead Game Studios and published by Sony Interactive Entertainment, Helldivers 2 is a co-op third-person shooter that has already achieved major success on PlayStation 5 and PC, where it launched in February 2024. The title has since sold over 12 million copies in just 12 weeks, becoming the fastest-selling PlayStation Studios game of all time.
Cross-platform play confirmed
Helldivers 2 will support full crossplay between Xbox, PlayStation, and PC, allowing players across all platforms to team up in their missions to defend Super Earth. The game’s director, Mikael Eriksson, addressed the new platform launch in a post on Xbox Wire.
“We know gamers have been asking for this for some time and we are so excited to bring more Helldivers into our game,” Eriksson said. “We have so much more in store for the future months and years – and the more players we have the more stories we can tell! The fight for Super Earth has only just begun.”
- YouTube YouTube/ IGN
Breaking from tradition
The release of Helldivers 2 on Xbox marks a significant shift in strategy for Sony, which traditionally limits PlayStation Studios titles to its own consoles and, increasingly, to PC. Until now, MLB The Show has been one of the few exceptions, launching on Xbox under the MLB brand.
This announcement is part of a broader trend across the gaming industry. Microsoft is also expanding its reach beyond Xbox, with several former exclusives heading to PlayStation. These include Gears of War: Reloaded, Hellblade 2 (arriving in August), and The Outer Worlds 2 (set for an October release on PS5).
The launch of Helldivers 2 on Xbox is expected to grow its player base further and signals a continued move toward cross-platform gaming and reduced console exclusivity.
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The campaign argues that players should retain the right to access games they have purchased
PewDiePie has endorsed the Stop Killing Games movement, urging fans to sign the petition.
The campaign, launched by Ross Scott, aims to protect digital ownership of video games.
Petition calls for legislation in the UK and EU to prevent publishers from disabling purchased games.
The campaign has faced challenges gaining visibility, despite support from other creators.
With the petition closing in July 2025, PewDiePie’s support may provide a vital final push.
Popular YouTuber PewDiePie has voiced his support for the Stop Killing Games campaign, a grassroots movement calling for legislation to protect digital ownership of video games. As the petition reaches its final days, his backing may help the campaign gain the exposure it has long struggled to secure.
Campaign seeks to preserve digital ownership
The Stop Killing Games campaign was launched in 2024 by Ross Scott, the creator of the YouTube channel Accursed Farms. It aims to address the growing concern of publishers disabling access to games that consumers have paid for, even when those games are installed on their devices.
The campaign argues that players should retain the right to access games they have purchased, even after official support ends. It seeks new consumer rights legislation in the UK and European Union to make it illegal for publishers to render purchased games unplayable post-sale.
— (@)
Ross Scott has framed the campaign as a necessary response to increasing cases of digital games being shut down remotely, leaving buyers with nothing to show for their money. He has described the issue as a “consumer protection gap” in the digital age.
Controversy slowed early momentum
The campaign initially struggled to gain widespread attention. In August 2024, Twitch streamer Pirate Software released a video criticising the movement. While the video was not a direct attack on Scott, it cast the campaign in a dismissive light, influencing public perception and creating confusion around its aims.
Scott later responded in a calm, FAQ-style video, clarifying misconceptions and reiterating the campaign’s goals. He stopped short of engaging in personal drama but acknowledged that misinformation had harmed its credibility at a critical stage.
Despite this, the campaign maintained support from a committed base and slowly gained traction online.
PewDiePie offers crucial endorsement
In June 2025, PewDiePie — real name Felix Kjellberg — posted a message in his YouTube Community tab, stating his full support for the campaign. He wrote:
“I 100% support this movement. It ties in perfectly with what I talked about in my video on ownership over software (and the games we buy).”
— (@)
Kjellberg encouraged fans, particularly those in the UK and EU, to sign the petition before it closes in July. He also emphasised that global support through shares and online discussion remains valuable.
The endorsement comes at a critical time for the campaign, which had already received some support from other creators such as MoistCr1TiKaL. However, PewDiePie’s reach, with over 110 million subscribers, could prove decisive in pushing the petition over the line.
Final push as deadline approaches
In a recent video released on 23 June, Ross Scott acknowledged the campaign’s main obstacle had never been a lack of logic, but a lack of visibility. He stated:
“Our biggest obstacle in the campaign has always been getting enough exposure.”
Scott specifically named PewDiePie, Jacksepticeye, and Markiplier as creators who could make a real difference in amplifying the message. With one of them now on board, hopes are rising that the petition may see a significant surge before its deadline.
A broader message about digital rights
The Stop Killing Games campaign highlights a larger issue around digital ownership. In an era where servers can be shut down overnight and access to purchased content can disappear without warning, the campaign argues that consumer protections have not kept pace with technology.
PewDiePie’s backing brings added urgency. His message is simple: if you believe the games you pay for should remain playable, now is the time to act.
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Fresh take on the open-world genre from one of its most influential creators.
Rockstar Games co-founder Dan Houser is developing a new open-world video game.
The game is set in the universe of A Better Paradise, a sci-fi audio series launched in 2023.
A Better Paradise is being adapted into a novel series, with the first volume due in October 2025.
Houser left Rockstar in 2020 and founded Absurd Ventures in 2021.
There is no confirmed release date for the game at this time.
Dan Houser, the acclaimed co-creator behind Red Dead Redemption and Grand Theft Auto, has officially confirmed that his new company, Absurd Ventures, is developing a new open-world video game. The title will be set in the universe of A Better Paradise, a science fiction IP first introduced in audio format last year.
A new venture after Rockstar
Dan Houser, a founding figure at Rockstar Games, played a central role in writing and producing some of the studio’s most celebrated titles, including Red Dead Redemption, Grand Theft Auto V, and Bully. After leaving Rockstar in 2020, he launched Absurd Ventures in 2021.
Unlike traditional game studios, Absurd Ventures describes itself as an “entertainment company” focused on developing stories and properties across various media formats, including audio, literature, and interactive platforms.
A Better Paradise: The new universe
In 2023, Absurd Ventures released its first original IP: A Better Paradise, an audio fiction series starring Andrew Lincoln (The Walking Dead). The series quickly reached number one on Apple’s fiction chart.
The story follows Dr Mark Tyburn, an inventor and psychologist who attempts to build a digital game world powered by AI superintelligence. However, his creation leads to unintended and dangerous consequences, resulting in the technology being abandoned and hidden until it is rediscovered.
This dark sci-fi premise laid the groundwork for a larger universe. In a recent press release, Absurd Ventures confirmed that A Better Paradise will be expanded into a novel series and a video game.
Novel series launches this autumn
The first novel in the series, titled A Better Paradise Volume One: An Aftermath, is set to release on 14 October 2025. Published by Absurd Ventures Press, it will be available in print, eBook, and audiobook formats.
The novel will explore the deeper origins of the in-universe video game and the developers behind it, who are now being hunted by the AI entity they inadvertently helped create. According to the publisher, it will delve into the themes of creation, control, and the unforeseen consequences of advanced technology.
Open-world video game confirmed
Alongside the announcement of the novel, Absurd Ventures revealed that an open-world video game set in the A Better Paradise universe is in development.
While few details have been shared, the game is expected to be a narrative-rich experience, drawing from the themes and lore established in the audio and literary versions of the story. The game appears to be a spin-off rather than a direct adaptation of the original audio narrative.
There is no confirmed release window for the project, and it is unclear how far along the game is in development. However, given that Absurd Ventures was founded in 2021, it is likely that early work on the title has already been under way.
High expectations from Rockstar fans
With Houser’s reputation for storytelling and world-building, expectations are high for this new title. Fans of Red Dead Redemption and Grand Theft Auto will likely be paying close attention to any future updates on the project.
Although still in the early stages, the announcement has generated excitement among players hoping for a fresh take on the open-world genre from one of its most influential creators.