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Ayushmann Khurrana starrer Badhaai Ho joins the coveted ₹ 100 cr club

Ayushmann Khurrana’s family comedy Badhaai Ho has put up an excellent show at the ticket window. The film, which is running in its third week now, is still busy minting money at the box-office.

On its third Monday, the Amit Sharma-directed affair raked in ₹ 1.45 crore, taking its 19-day total to a mammoth ₹ 105.45 crore. With this, the movie did not only enter the prestigious ₹ 100 crore club, but also surpassed the lifetime collection of superstar Akshay Kumar’s critically and commercially successful film Gold, which had pocketed ₹ 104.72 crore by the end of its lifetime run.


Badhaai Ho revolves around a Delhi-based family that finds itself completely unable to deal with the embarrassment that an unplanned, unexpected pregnancy of a middle-aged woman in the house causes.

Besides Ayushmann Khurrana, the successful movie also stars Sanya Malhotra, Gajraj Rao, Neena Gupta and Surekha Sikri in important roles. Powerful performances by the entire star cast coupled with excellent writing are being cited as reason for the runaway success of the film.

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47% consumers are cancelling subscriptions: Is the $1.5 trillion economy starting to crack?

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Subscription businesses sold consumers a simple idea for years. Paying £9.99 every month felt easier than paying £300 upfront. That logic helped create a global subscription economy now valued at more than $1.5 trillion, spanning streaming, music, cloud storage, AI tools, fitness apps, gaming and even coffee memberships.

But the model that once looked unstoppable is entering a difficult phase as inflation, price fatigue and changing consumer behaviour collide. Around 47% of consumers cancelled at least one subscription this year, according to recent subscription industry surveys, while companies are increasingly shifting focus from rapid growth to customer retention.

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