Through this event Pujya Bapuji is getting more and more popularity each year worldwide. It is celebrated on Feb 14 to honor parents and to express your love and gratitude for them. Pujya Sant Shri Asaram Ji Bapu says “Celebrate Feb 14 by expressing your love and gratitude for the people who have brought you into this world, sacrificed so much for you and whose love for you is divine and epitome of selflessness”
Some wonder why it is on the same day as Valentine’s Day. The answer is simple according to the proponents, the premise of Valentine’s Day is love which is quite different from the lust or lack of self-control, Valentine’s Day has turned into a commercialisation and few sectors have vested interests in it accordingly. You consider Valentine's Day to be the Day of Love, why not start with the people that love you unconditionally and who have supported you everyday of your life.
After Sant Shri Asharam Bapu Ji ’s effort, hundreds of leaders including religious leaders from Hindu, Muslim, Christian, and Sikh traditions as well as political leaders followed suit and made a call to celebrate this day as Parents worship Day. As a result, countless families have been able to express their love for each other, children feel loved, parents feel cared for and all in all a great family bonding is created.
This year, it has been celebrated in hundreds of locations worldwide, including London, Chicago, Boston, Singapore, Australia, Dubai, New York, Florida, California and Canada as well as all metros and smaller towns in India and Nepal. In India the state of Madhya Pradesh, in Ratlam for example, the District has declared Feb 14 to be Matri Pitri Pujan Diwas which is the Sanskrit name for Parents Worship Day. In 2020,
In London, Wembley followers of Saint Shri Asaram Bapu ji celebrated Parents Worship Day on 14th Feb. They celebrate Parents worship day on various locations in UK like Leicester, Liverpool, Dunstable, Manchester etc.
In California, USA Sant Shri Asharamji Bapu was also given commendation from California State Assembly for his social services work internationally.
On Twitter, there were 214k tweets on the topic making it one of the most tweeted topics of the week.
In San Jose, USA supporters were taking out a rally asking everyone to honor their parents on Feb 14th, to take care of them throughout their life and to not send them to nursing homes to languish and dependent on others for help.
3000 miles away, on the iconic Times Square in New York, a huge digital billboard was displaying Parents Worship Day under which members of Shri Yoga Vedanta Sewa Samiti from New Jersey, Boston and California congregated in sub-zero temperatures chanting Hari Om and with banners in hands. Going forward, let's celebrate Feb 14th with our parents as Parents Worship Day.
Isha Ambani, George Osborne, Nita Ambani, Nicholas Cullinan. (Photo credit: Dave Benett)
Neeta Ambani at the event. (Photo credit: Dave Benett)
Jules Buckley, Anoushka Shankar. (Photo credit: Dave Benett)
Jaya Raheja, Aarti Lohia. (Photo credit: Dave Benett)
Katy Wickremesinghe. (Photo credit: Dave Benett)
Natasha Poonawalla. (Photo credit: Dave Benett)
Orhan Awatramani. (Photo credit: Dave Benett)
Ray Panthaki. (Photo credit: Dave Benett)
Alejandra Cicognani, Manav Angelo Kashyap. (Photo credit: Dave Benett)
Sweta Mehta. (Photo credit: Dave Benett) 
