“Extremely groundbreaking and very important for Indian music industry and my career,” says elated rapper Badshah as Apple plays his song Voodoo at launch event | EasternEye
“Extremely groundbreaking and very important for Indian music industry and my career,” says elated rapper Badshah as Apple plays his song Voodoo at launch event
Voodoo was released in April this year and marked the first collaboration between Badshah and international superstar J Balvin.
Apple launched its most recent series of products on September 7. During the 90-minute-long presentation, the tech giant introduced a number of new products, including the much-awaited iPhone 14 series, the new Apple Watch Series 8, and the enhanced AirPods Pro 2. While introducing the latest model of the AirPods, Apple played Indian rapper Badshah’s song Voodoo, and fans who were glued to the screens watching the event, have not been able to keep calm ever since.
Reacting to the integration of his song, Badshah said, “I had absolutely no idea that my song Voodoo was going to be played for Apple’s keynote event. when I heard it, I thought it was played only for the Indian market so I checked my setting to confirm but then got to know that it’s just 1 event streamed live worldwide.”
He further added, “I was so happy and surprised to see my song being integrated for the new AirPods Pro, a big shout out to Apple. Of course, I am really excited about their products – iPhone 14 and especially the Apple Watch ultra and AirPods Pro that I use every day.”
The rapped added this collaboration of his song with J Balvin is “extremely groundbreaking” and “very important” for the Indian music industry and for his career. “This collaboration of mine on Voodoo with J Balvin who’s the biggest Latino superstar is extremely groundbreaking and very important for the Indian music industry and for my career as well,” he signed off.
On Twitter, Badshah even agreed with a user calling his song being played at the event ‘Apple’s peak moment’. “Hanji baat to sahi hai,” he wrote in his response.
Voodoo was released in April this year and marked the first collaboration between Badshah and international superstar J Balvin.
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Mukerji parts ways with YRF’s Dhoom 4 after reported creative disagreements.
Decision said to be amicable, with Aditya Chopra and Ranbir Kapoor supportive.
Director shifts focus to Brahmastra: Part Two – Dev, expected to begin filming in 2026.
Filmmaker steps away from YRF’s action franchise
Filmmaker Ayan Mukerji has stepped away from Yash Raj Films’ (YRF) highly anticipated action project Dhoom 4, reportedly due to creative differences. According to Bollywood Hungama, Mukerji’s vision for the film did not align with the studio’s direction, prompting him to withdraw from the project.
Mukerji, who was in discussions to direct the next instalment of the hit franchise—expected to star Ranbir Kapoor—was said to have limited control over the script, which was reportedly written by Shridhar Raghavan. The director, best known for Yeh Jawaani Hai Deewani and Brahmastra, was keen on shaping the film creatively rather than simply executing an existing plan.
A source quoted in the report said, “Ayan didn’t have much say in the screenplay and didn’t want to embark on another journey of just execution.”
Amicable parting after discussions with Aditya Chopra
Before stepping away, Mukerji is believed to have held several discussions with YRF head Aditya Chopra and actor Ranbir Kapoor. Both reportedly supported his decision, with insiders describing the split as “completely amicable.”
The director’s departure does not mark the end of Dhoom 4, as YRF plans to continue with the project under a new director. The studio may also reconsider casting options, despite earlier reports that Ranbir Kapoor had set aside dates for the film.
Focus returns to the Brahmastra universe
Following his exit from Dhoom 4, Mukerji has shifted attention back to his passion project—the Brahmastra series. The filmmaker is currently developing Brahmastra: Part Two – Dev, the sequel to the 2022 fantasy epic.
The film, initially expected to begin production earlier, is now likely to go on floors in 2026. Sources suggest Mukerji intends to expand the Astraverse with more depth in storytelling, combining elements of mythology, drama, and spectacle.
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