Akshay Kumar shares glimpse of new apparel brand Force IX

With Force IX, the superstar will be entering the world of apparel and fashion.

• Mohnish Singh
• 03 January, 2023

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By: Mohnish Singh

International megastar Akshay Kumar, who had announced the launch of his in-house apparel brand- Force IX, an exciting mix of aesthetic and affordable fashion, has now announced that the launch will happen this year.

Wishing his fans, a Happy New Year, the superstar shared a video of him at the gym, sharing a glimpse of the apparel. Expressing his excitement for the launch, the star stated- “Swinging in 2023 with spring in my step & force in my heart. A dream I’ve had for years will come true this year. The year that’ll see the launch of our brand- OUR brand- Force IX. Hope you give it all your love. After all, it’s Engineered with Emotion”

The announcement has added to the already building anticipation around the launch among his fans!

Swinging in 2023 with spring in my step & force in my heart.A dream I’ve had for years will come true this year. The year that’ll see the launch of my brand-OUR brand- Force IX.Hope you give it all your love.After all,it’s Engineered with emotion♥️ @ForceIXofficial #HappyNewYear pic.twitter.com/KQC0kRRxTe

— Akshay Kumar (@akshaykumar) January 1, 2023

With Force IX, the superstar will be entering the world of apparel and fashion. The launch will add to an exciting year for him – his debut in Marathi cinema with the portrayal of Chhatrapati Shivaji Maharaj, the sequel to blockbuster hit OMG – Oh My God! to his much-awaited US tour ‘The Entertainers’!