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Highlights

• Preity Zinta has been granted permission by the Bombay High Court to pursue a suit against Google, Meta and other entities.
• The actor alleges misuse of her identity through AI-generated deepfakes, manipulated images and chatbot personas.
• The proposed suit claims violations of personality rights, copyright and reputation.
• The case comes amid growing concerns over the use of artificial intelligence to imitate public figures.

Preity Zinta has moved a step closer to taking legal action against Google, Meta and several other entities after the Bombay High Court granted her permission to file a civil suit over the alleged misuse of her identity online.

The actor's proposed case centres on claims that AI-generated deepfakes, altered images, chatbot personas and other forms of digital content have been created and circulated without her consent, infringing on her rights and damaging her reputation.