By: Keerthi Mohan
Battle for Horlicks in India is heating up as Coca-Cola, Nestle and Kraft Heinz are considering making an offer to acquire malted drink brand from UK pharmaceuticals company GlaxoSmithKline. Back in March, GlaxoSmithKline announced its decision to dispose of the business in India, where the sales of the milk drink is significant. In India, Horlicks is sold through GlaxoSmithKline Consumer Healthcare, which is listed on the National Stock Exchange and the Bombay Stock Exchange. In India, Horlicks is given to children as a breakfast drink, and this makes the country an important market for Horlicks. “The majority of Horlicks and…
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