LEGENDARY actor Dilip Kumar will celebrate his 97th birthday on December 11, and everyone connected to Bollywood from fans to A-list stars will send him good wishes.
That is because the iconic star is regarded as the finest actor in the history of commercial Hindi cinema and someone who influenced every actor who followed in his giant footsteps.
To celebrate the magical star turning a year older, Eastern Eye looked back across more than 50 years to find fascinating quotes and present Dilip Kumar in his own words.
“I spent the initial months at Bombay Talkies observing Ashok bhaiyya (Ashok Kumar) who was shooting for Kismet (1943). He was a superstar and welcomed me with spontaneous affection when Mrs Devika Rani introduced me to him. I used to sit quietly on the set watching him perform ever so effortlessly and naturally.”
“He (Ashok Kumar) told me something that became a guideline for me. He said, ‘Acting is all about not acting. I know it’s a confounding statement and will perplex and haunt you. But you will understand when you face the camera yourself’.”
“I adopted the name Dilip Kumar out of fear. My father was strictly against me joining films, so I didn’t want to anger him further by using my name. So when they gave me the option of what name I should use, including my own (Yusuf Khan), I said choose whatever you want, but not mine, and they chose Dilip Kumar.”
“Real-life influences impacted my acting style to a great extent in the early stages. Because that’s where I found my inspiration, especially since I had to be my own instructor.”
“Yes, the tragedy king. He was getting into the marrow of my bones and disturbing my personal peace because that’s what I started believing, that I was born to suffer. Then when I used to go to England to consult drama coaches and psychiatrists, they asked me to shift over to comedy.”
“I was tagged ‘tragedy king’ but whenever I attempted comedy, I’ve felt quite at ease. The test is to make sure the audience has a good laugh. Actually, it’s the writer who has the more difficult job since he is the one who creates scenes and comes up with lines that tap the actor’s sense of comedy.”
“One reason for accepting Madhumati (1958) was my eagerness to work with Bimalda (Bimal Roy) again. He had a silhouette of Madhumati in mind when we were concluding
Devdas and had vaguely mentioned it to me. Later, when he gave me the first narration, along with Ritwik Ghatak, I could sense his confidence in the subject.”
“Raj Kapoor was like a brother. We had our distinct identities and individual strengths. We were friends even though temperamentally, we were poles apart. Raj was a natural charmer while I have always been shy and reserved. The one thing we shared was our love for good food.”
“I like all forms of acting. I like doing comedy. I like doing tragedy. I like doing these different characters because it is a drill. It builds character, shapes your work, skill. Otherwise, you become a one-dimensional personality. From the perspective of individuality, or acting, it helps you become a better person.”
“There were times in the early phase of my career when I needed the big money that was being offered to me after some of my films became box office hits. But I resisted accepting them because I did not relate to those scripts and propositions.”
“I didn’t like doing too many films at once because I didn’t want to over expose myself and didn’t want the work to take over my life. If you have the same artist for breakfast, dinner and lunch with multiple releases a year, you become predictable and audiences will tire of you.”
“I have consistently rated Nalini Jaywant as a formidable co-star. She was the only actress who could take me by surprise in the final take if I was not alert enough, thanks to the natural spontaneity she possessed.”
“Madhubala was very vivacious as an artiste and person. It was in Tarana that our pairing became noticed, though most film lovers cherish her gorgeous screen presence in Mughal-e-Azam. Waheeda Rehman was wonderfully sprightly in Ram Aur Shyam and equally intense in Dil Diya Dard Liya.”
“I met David Lean a few times, in the company of my friend Hiten Chowdhury. He offered me Lawrence Of Arabia. But at that juncture, I was content with the success I was enjoying back home and was not inclined to work in an alien environment.”
“Cinema has changed since I did Aan, Azaad, Mughal-e-Azam, Devdas, Ganga Jumna and Madhumati. But the magic of celluloid remains. I would however advise you to see your movies in a theatre.”
“I have never considered any film crucial to the progress of my career. With every film, I discovered my own potential as an actor. Every film added to my understanding of the medium.”
“I feel rather embarrassed seeing my old films. I don’t know, I always feel a little uncomfortable whenever I see any of my films.”
“I know and live with the real Dilip Kumar. He is a simple man, hard working, who has survived time.”
“I can look back at my life with a sense of satisfaction and some surprise at certain events that have added the twists and turns to an otherwise normal, serene life.”
“God will be upset if I start complaining. He has given me so much that I should be abundantly satisfied. And no, I have no regrets. He’s been really kind.”
MAGNIFICENT SEVEN
Dilip Kumar’s best performances:
Devdas (1955): Many actors across the decades have attempted to play the lovelorn alcoholic, but Dilip Kumar’s performance in the 1955 classic is regarded as the most
definitive version.
Naya Daur (1957): The path-breaking man versus machine drama influenced countless films that followed, including the Oscar nominated Lagaan (2001) and central to it was Kumar’s performance.
Madhumati (1958): The massively influential reincarnation drama enabled the actor to play two different characters that were connected across generations.
Mughal-e-Azam (1960): It was only fitting that the greatest Bollywood actor of all time would play the lead role in the greatest Hindi movie ever made and he was just superb in it.
Gunga Jumna (1961): Another massively influential film features what many experts think was his finest performance. He pours every ounce of emotion into his portrayal of a villager forced on the wrong side of the law.
Ram Aur Shyam (1967): The king of drama showed a comic flair in the iconic comedy and played twins with two distinct personalities.
Shakti (1982): Kumar’s portrayal of a dedicated police officer was so magnificent that he outshone even Amitabh Bachchan.
Jay's grandma’s popcorn from Gujarat is now selling out everywhere.
Ditched the influencer route and began posting hilarious videos online.
Available in Sweet Chai and Spicy Masala, all vegan and gluten-free
Jayspent 18 months on a list. Thousands of names. Influencers with follower counts that looked like phone numbers. He was going to launch his grandmother's popcorn the right way: send free bags, wait for posts, pray for traction. That's the playbook, right? That's what you do when you're a nobody selling something nobody asked for.
Then one interaction made him snap. The entitlement. The self-importance. The way some food blogger treated his family's recipe like a favour they were doing him. He looked at his spreadsheet. Closed it. Picked up his phone and decided to burn it all down.
Now he makes videos mocking the same people he was going to beg for help. Influencers weeping over the wrong luxury car. Creators demanding payment for chewing food on camera. Someone having a breakdown about ice cubes. And guess what? The internet ate it up. His popcorn keeps selling out. And from Gujarat, his grandmother's 60-year-old recipe is now moving units because her grandson got mad enough to be funny about it.
Jay’s grandma’s popcorn from Gujarat is now selling out everywhere Instagram/daadisnacks
The kitchen story
Daadi means grandmother in Hindi. Jay's daadi came to America from Gujarat decades ago. Every weekend, she made popcorn with the spices she grew up with, including cardamom, cinnamon, and chilli mixes. It was her way of keeping home close while living somewhere that didn't taste like it.
Jay wanted that in stores. Wanted brown faces in the snack aisle. It didn’t happen overnight. It took a couple of years to get from a family recipe to something they could actually sell. Everyone pitched in, including his grandmom, uncle, mum. The spices come from small local farmers. There are just two flavours for now, Sweet Chai and Spicy Masala. It’s all vegan and gluten-free, packed in bright bags that instantly feel South Asian.
The videos don't look like marketing. They look like someone venting at 11 PM after scrolling too long. He nails the nasal influencer voice. The fake sympathy. “I can’t believe this,” he says in that exaggerated influencer tone, “they gave me the cheaper car, only eighty grand instead of one-twenty.” That clip alone blew up, pulling in close to nine million views.
Most people don't know they're watching a snack brand. They think it's social commentary. Jay never calls himself an influencer. He says he’s a creator, period. There’s a difference, and he makes sure people know it. His TikTok has around three hundred thousand followers, Instagram about half that. The comments read like a sigh of relief, people fed up with fake polish, finally hearing someone say what everyone else was thinking.
This fits into something called deinfluencing; people pushing back against the buy-everything-trust-nobody cycle. But Jay's version has teeth. He's naming names, calling out the economics. Big venture money flows to chains with good lighting. Family businesses with actual stories get ignored because their content isn't slick enough.
Jay watched his New York neighbourhood change. Chains moved in. Influencers posted about places that had funding and were aesthetic. The old spots, the family ones, got left behind. His videos are about that gap. The erosion of local culture by money and aesthetics.
"Big chains and VC-funded businesses are promoted at the expense of local ones," he said. His content doesn't just roast influencers. It promotes other small food makers who can't afford to play the game. He positions Daadi as a defender of something real against something plastic.
And it's working. Not just philosophically. Financially. The videos drive traffic. People click through, try the popcorn, come back. The company can't keep stock. That's the proof.
Daadi popcorn features authentic Gujarat flavours like Sweet Chai and Spicy Masala, all vegan and gluten-free Daadi Snacks
The blowback
People unfollow because they think he's too harsh. Jay's take: "I would argue I need to be meaner."
In May, he posted that he's not chasing content creation money like most people at his follower count. "I post to speak my mind and help my family's snack biz." That's a different model. Most brands pay influencers to make everything look perfect. They chase viral polish, and Jay does the opposite. In fact, he weaponises rawness and treats criticism like a product feature.
The internet mostly backs him. Reddit threads light up with support. One commenter was "toxic influencers choking on their matcha lattes searching their Balenciaga bags." Another: "Influencers are boring and unoriginal and can get bent." The anger is shared. Jay simply gave it a microphone and a snack to buy.
Jay's success says something about where things are going. People are done with curated perfection. They can smell the artificiality now. They respond to brands that feel like humans rather than committees. Daadi doesn't sell aspiration. Doesn't sell a lifestyle. Sells popcorn and a point of view.
The quality matters, including the spices, the sourcing, and the family behind it. But the edge matters too. He’s not afraid to say what most brands tiptoe around. “We just show who we are,” Jay says. “No pretending, no gloss. People can feel that and that’s when they reach for the popcorn.”
Most small businesses can't afford to play the traditional game. Can't pay influencers. Can't hire agencies. Can't fake their way into feeds. Maybe they don't need to. Maybe honesty and humour can cut through if they're sharp enough. If the product backs it up. If the story is real and the person telling it isn't trying to sound like a PR script.
This started with a list Jay didn't use. The business took off the moment he stopped trying to play by the usual rules and started speaking his mind. Turns out, honesty sells. And yes, the popcorn really does taste good.
Daadi Snacks merch dropInstagram/daadisnacks
The question is whether this scales. Whether other small businesses watch this and realise they don't need to beg for attention from people who don't care. Right now, Daadi keeps selling out. People keep watching. The grandmother's recipe that was supposed to need influencer approval is doing fine without it. Better than fine. Turns out the most effective marketing strategy might just be giving a damn and not being afraid to show it.
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