In a lot of countries, the theatres have been reopened, but in India, the government is yet to decide when the cinema halls will start functioning again. While many filmmakers have decided to release their films on the OTT platforms, there are filmmakers who are waiting for the theatres to reopen.
Recently, the makers of Kiara Advani starrer Indoo Ki Jawani started the promotions of the film on social media. They shared a video in which Indoo (Kiara) is introducing herself. Yesterday, Kiara posted on Instagram, “Main toh time se aa jaungi, date ke liye aap late mat hona! 😉 Wait just a little more to meet Indoo! #IndooKiJawani.”
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Main toh time se aa jaungi, date ke liye aap late mat hona! 😉 Wait just a little more to meet Indoo! #IndooKiJawani @adityaseal @mallikadua @abirsenguptaa @onlyemmay @madhubhojwani @nikkhiladvani #BhushanKumar @divyakhoslakumar #KrishanKumar @ashesinwind @ryanivanstephen @tseriesfilms @tseries.official @emmayentertainment @electricapplese
Today, the makers revealed that tomorrow they will be releasing the first song of the film titled Hasina Pagal Deewani. And well, according to the reports in Bollywood Hungama, Indoo Ki Jawani might be the first film to hit the big screens once the theatres reopen in India.
A source told the portal, “The cinema halls have been opened in many countries and new films have already begun to be released. Exhibitors here in India were hoping that they’ll get a chance to resume operations in September. However, that didn’t happen. Their status is very dire and the government has taken note. In most probability, the theatres will open in October. And Indoo Ki Jawani makers want to take advantage of this period. The competition will be negligible. With the film being one of the first or probably the first one to release, it can get a lot of footfalls considering that there’s a huge pent-up demand among the audiences.”
“It depends only if cinemas are allowed to open in most regions of the country. Or else, the producers will think of an alternate plan,” added the source.
Recently, when producer Nikkhil Advani was asked about the film’s release plan, he told Mumbai Mirror, “We are committed to making films for the big screen.”
Well, let’ wait and watch whether we will get to see Indoo Ki Jawani on the big screen or it will also get a direct-to-digital release.