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Highlights

• Tamil producers are backing a wider shift towards revenue-sharing agreements.
• Producer G Dhananjheyan says up to 60 per cent of a film's revenue could be distributed among actors and technicians.
• The model aims to reduce upfront financial pressure on producers.
• Allu Arjun and Ranveer Singh have been cited as examples of stars embracing the approach.

As film budgets continue to climb and box-office outcomes become harder to predict, Tamil producers are advocating a significant change in how actors and technicians are paid. Instead of relying on large upfront fees, they are encouraging a revenue-sharing model that links earnings directly to a film's performance.

The approach, widely used in Hollywood, is increasingly being viewed as a way to balance risk and reward across the industry. Supporters argue it could help producers manage costs while giving stars and crew members the opportunity to benefit more substantially when a film becomes a major success.