Indian-origin Sarvita Sethi becomes vice-president at Coca-Cola India, South West Asia


“In this new role, Sethi will provide leadership to business Incubation through alternate revenue streams in new ventures. She will also continue to lead the M&A priorities for our business in India and South-West Asia,” the company said (REUTERS/Regis Duvignau/File Photo).
“In this new role, Sethi will provide leadership to business Incubation through alternate revenue streams in new ventures. She will also continue to lead the M&A priorities for our business in India and South-West Asia,” the company said (REUTERS/Regis Duvignau/File Photo).

AN INDIAN-ORIGIN chartered accountant from Leicester has been promoted to handle the top job at Coca-Cola in India.

Sarvita Sethi, who was born and raised in Leicester, has taken over as Coke’s vice-president for merger and acquisition (M&A) and new ventures in India and South-West Asia.

Sethi, who is in her 40s, was previously the region’s vice-president for finance.

“In this new role, Sethi will provide leadership to business Incubation through alternate revenue streams in new ventures. She will also continue to lead the M&A priorities for our business in India and South-West Asia,” the company said.

The British national will also continue to lead the mergers and acquisitions priorities for the group in India and South-West Asia.

Coca-Cola India and South-West Asia includes Bangladesh, Sri Lanka, the Maldives, Nepal, and Bhutan, besides India, and supplies its drinks through a network of more than 2.6 million stores.

Sethi has around two decades of experience in corporate finance. She has been at Coca-Cola for more than a decade.

Prior to her role with the American beverage giant, Sethi worked for the supermarket giant Sainsbury’s, Viacom, and Yum! Restaurants International in the UK.

The Indian-origin executive started her career as an audit manager for PwC in London in 1996.

Sethi has garnered multi-functional experience throughout her career, including strategy, marketing, human resources and procurement, apart from finance.

In addition to this, she has international experience, having worked across both North-Western Europe and Central and Southern Europe, before her appointment in India and South-West Asia.

A qualified chartered accountant, Sethi holds a BSc. (Joint Honors) in Economics and Accountancy from City University, UK.

Coca-Cola India provides direct employment to 25,000 people and indirect employment to more than 150,000 people.

Coca-Cola India and South-West Asia is based in the northern Indian city of Gurgaon.