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Google launches Imagen 4 text-to-image model for free on AI Studio

The tool promises substantial improvements over its predecessor

Google

There are two new models: Imagen 4 and Imagen 4 Ultra

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Key points

  • Google rolls out Imagen 4, its advanced text-to-image model, for free on AI Studio
  • The offer is available for a limited time only
  • Two versions announced: Imagen 4 and Imagen 4 Ultra
  • Imagen 4 Ultra delivers higher accuracy at a higher price
  • Gemini integration is expected for paid users soon

Google debuts upgraded text-to-image tool

Google has launched Imagen 4, its latest text-to-image generation model, now available for free via AI Studio for a limited time. The tool promises substantial improvements over its predecessor, Imagen 3, especially in image quality and text generation accuracy.

According to Google’s announcement, there are two new models: Imagen 4 and Imagen 4 Ultra. Imagen 4 is optimised for general use cases and is priced at $0.04 per image when not using the free offer. Imagen 4 Ultra, the more advanced option, costs $0.06 per image and is designed to follow text prompts with greater precision.


At present, Imagen 4 is not available within Gemini, Google’s AI chatbot, but it is expected to roll out to paid users in the coming weeks.

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Pinterest

Pinterest will make “AI-modified” content labels more visible

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Pinterest introduces new controls to limit AI-generated images in user feeds

Highlights:

  • Users can now restrict AI-generated visuals across select categories.
  • Pinterest will make “AI-modified” content labels more visible.
  • The update aims to restore trust amid growing user backlash.

Pinterest responds to complaints over AI-generated ‘slop’

Pinterest has rolled out new controls allowing users to reduce the amount of AI-generated content in their feeds, following widespread criticism over an influx of synthetic images across the platform.

The company confirmed on Thursday that users can now personalise their experience by limiting generative imagery within specific categories such as beauty, art, fashion, and home décor. The move comes as many long-time users voiced frustration that their feeds were increasingly dominated by low-quality AI visuals, often referred to online as “AI slop.”

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