• Thursday, June 30, 2022

Business

ASDA conducts ‘virtual cook-along’ event during Diwali

Kripa Dewani

By: Pramod Thomas

SUPERMARKET major ASDA has organised a virtual cook-along event for Diwali hosted by popular food bloggers Radhika Howarth and Kripa Dewani.

The event held on 29 October started with a 30-minute Chaat making session with Howarth followed by a 15-minute mocktail session with Dewani and was attended by media and influencers from the culinary world.

They showcased a wide range of ingredients available at ASDA in their Diwali recipe creations ranging from Indian street food to exotic cocktails, a statement said.

The event highlighted the Diwali range at ASDA while sharing some exciting recipes for the celebration, it further said.

Radhika Howarth

As part of the event, Howarth (@Radikalkitchen) shared two recipes, both created by fusing traditional Indian flavours with the Mexican spiciness and zest. She also prepared a Mexican Bhel Puri and the Avocado Papdi Chaat on a canape platter.

“It was a fantastic experience to host the Diwali cook-along for ASDA. Both my recipes were inspired from the wide range of spices and condiments available at ASDA,” she said.

“I was particularly impressed with the range of chutneys and sauces in the World Foods section which allowed me to fuse a variety of flavours in my recipes.”

Dewani (@15min_mom) made Rosa Coconut Fizz and Ginger Chai mocktail during the virtual celebration.

She said: “I was thrilled to discover everything I needed to create my unique recipes was available at ASDA. I found all the exotic flavours I needed for my Rosa Coconut Fizz in ASDA’s aisles. Finding ingredients for my Ginger Chai Mocktail was equally convenient and I used ASDA’s Chai Spice Black Tea, ASDA Ginger ale and fresh spices such as cardamom, nutmeg and cinnamon that were all readily available.”

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