By: Mohnish Singh
There is no denying the fact that Kareena Kapoor Khan is a force to reckon with in the Hindi film industry. Ever since starting out her acting career two decades ago, she has consistently been on the rise not only in Bollywood but in the advertising industry also. The actress has always been the leading brands’ favourite. And now, some sources reveal that the Good Newwz (2019) actress has received the maximum number of endorsements during her pregnancy. Yes, you read that right.
In her illustrious career so far, Kareena Kapoor Khan has endorsed several leading brands, ranging from gadgets, soft drinks, real estate, shampoos, soaps, and paints to sportswear and pregnancy kits.
The actor has, however, shared on several occasions that she does not believe in endorsing non-vegetarian food, alcohol-based beverages, and cigarettes. It is believed that she is one of the highest-paid female endorsers in India with the maximum number of brands to her credit, including social media endorsements.
A source says, “There are no brownie points for guessing that Kareena is a powerful name in the advertising world. Known to be a thorough professional, she has not allowed her pregnancy to stop her from working. In fact, she has received the maximum number of brand endorsement offers during her pregnancy. She continued working when she was pregnant with Taimur and things are no different this time around. There is something about Kareena that makes her the go-to face for brands across multiple categories. Brands love her because she makes for an interesting blend of fantasy and relatability.”
On the work front, Kareena Kapoor Khan next stars in the hugely anticipated film Laal Singh Chaddha. The period drama reunites the award-winning actress with Mr. Perfectionist Aamir Khan after a huge gap of eight years. The duo was last seen in Talaash: The Answer Lies Within (2012). Directed by Advait Chandan, Laal Singh Chaddha arrives in cinemas on Christmas 2021.
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Rahul’s casual dismissal of that controversy has added fuel to the fire
Rahul Bhatt sparks controversy over 'insensitive' remarks about sisters Alia and Pooja Bhatt
Rahul Bhatt, fitness trainer and son of veteran filmmaker Mahesh Bhatt, has found himself at the centre of a social media storm following controversial remarks about his half-sister, Alia Bhatt. In a recent interview, Rahul drew comparisons between Alia and their older sister Pooja Bhatt, calling the latter more talented, attractive, and principled.
The comments, which many have labelled inappropriate and insensitive, have sparked widespread criticism online. During the interview, Rahul stated, “In my opinion, she (Alia) is not even half of what my real sister Pooja is. Not in talent, not in looks, not in terms of being sexy. In front of my sister, she is ‘paani kam chai’ (watery tea). Amongst the siblings, the most talented and the most moralistic is Pooja.”
Social media users reacted strongly, questioning why Rahul would compare his sisters in such personal terms. Several users were particularly disturbed by his reference to their appearance and sex appeal, pointing out that such comparisons within a family cross boundaries of propriety. One comment read, “This is disturbing. Why talk about your sisters like that? It’s not just weird, it’s wrong.” Another post said, “There’s nothing respectful about comparing your siblings’ attractiveness in public.”
The backlash also reignited conversation around a decades-old controversy involving Mahesh Bhatt and Pooja Bhatt. Rahul was asked about the infamous 1990s magazine cover where the father-daughter duo shared a kiss, which had stirred public outrage at the time. Dismissing the criticism, Rahul said, “It doesn’t make any difference. It’s like water off a duck’s back. We know the truth, and we’ve seen everything since childhood.”
Rahul’s casual dismissal of that controversy has added fuel to the fire, with critics saying it reflects a broader issue of the Bhatt family being insensitive to public perception and boundaries. Many users questioned the need for bringing up old incidents in a bid to defend new and equally questionable statements.
As of now, neither Alia Bhatt nor Pooja Bhatt has issued any public response to Rahul’s remarks. Both actors, known for their significant contributions to Indian cinema, have typically kept family matters private despite living in the public eye.
This episode has also sparked debate over the role of public figures in maintaining respect when discussing family matters in the media. Observers say such comments, especially when involving women’s appearance and personal qualities, reinforce problematic attitudes and fuel unnecessary controversies.
While Rahul Bhatt is not as prominent in the entertainment industry as his father or sisters, his comments have made headlines and placed the Bhatt family in the spotlight for reasons beyond their creative work. For many, this serves as a reminder that public platforms come with responsibility, and that family ties should not be trivialised or dissected for attention or comparison.
The backlash is unlikely to subside soon, especially as fans and followers of Alia and Pooja continue to express disappointment over the way the situation has unfolded. Whether or not Rahul chooses to clarify or apologise remains to be seen.