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Google launches Imagen 4 text-to-image model for free on AI Studio

The tool promises substantial improvements over its predecessor

Google

There are two new models: Imagen 4 and Imagen 4 Ultra

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Gayathri Kallukaran
By Gayathri KallukaranJun 26, 2025
Gayathri Kallukaran

Gayathri Kallukaran is a junior journalist at Eastern Eye, with over two years of journalism experience, covering entertainment, culture, lifestyle, travel, and technology. Her areas of interest include human-interest stories, inclusive storytelling, and people-focused features.

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Key points

  • Google rolls out Imagen 4, its advanced text-to-image model, for free on AI Studio
  • The offer is available for a limited time only
  • Two versions announced: Imagen 4 and Imagen 4 Ultra
  • Imagen 4 Ultra delivers higher accuracy at a higher price
  • Gemini integration is expected for paid users soon

Google debuts upgraded text-to-image tool

Google has launched Imagen 4, its latest text-to-image generation model, now available for free via AI Studio for a limited time. The tool promises substantial improvements over its predecessor, Imagen 3, especially in image quality and text generation accuracy.

According to Google’s announcement, there are two new models: Imagen 4 and Imagen 4 Ultra. Imagen 4 is optimised for general use cases and is priced at $0.04 per image when not using the free offer. Imagen 4 Ultra, the more advanced option, costs $0.06 per image and is designed to follow text prompts with greater precision.

At present, Imagen 4 is not available within Gemini, Google’s AI chatbot, but it is expected to roll out to paid users in the coming weeks.

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