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Change4Life survey: How much do you know about sugar?

The recent Change4Life campaign highlighted that children in England are consuming too much sugar. Please spare a few minutes of your time and complete this survey https://bit.ly/C4LMedia to help us understand awareness of the campaign. Thank you!

We're supporting the latest Change4Life campaign to swap while you shop! How much do you know about sugar swaps? Fill in this short survey and let us know https://bit.ly/C4LMedia Thank you!


Kids in England are having more than double the recommended amount of sugar! How much do you know about the Change4Life ‘swap when you next shop’ campaign? Fill in this short survey and let us know https://bit.ly/C4LMedia Thank you!

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food inflation

Pork fillet costs approximately £20 per kilogram, while beef sells for £80 per kilogram or more

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UK shoppers swap beef for pork as prices soar 27 per cent

Highlights

  • Beef price inflation hits 27 per cent while pork remains fraction of the cost at £20/kg vs £80/kg.
  • Waitrose reports 16 per cent rise in pork mince sales as families adapt recipes.
  • Chicken and pork mince volumes surge 65.6 per cent and 36.6 per cent respectively as cheaper protein alternatives.
British shoppers are increasingly swapping beef for pork in dishes like spaghetti bolognese as beef prices continue their steep climb, new retail data reveals. The latest official figures show beef price inflation running at 27 per cent, prompting consumers to seek more affordable alternatives.
Waitrose's annual food and drink report indicates customers are now buying pork cuts typically associated with beef, including T-bone steaks, rib-eye cuts and short ribs.

The cost difference is substantial. Pork fillet costs approximately £20 per kilogram, while beef sells for £80 per kilogram or more, according to Matthew Penfold, senior buyer at Waitrose. He describes pork as making a "massive comeback but in a premium way".

The supermarket has recorded notable changes in shopping patterns, with recipe searches for "lasagne with pork mince" doubling on its website and "pulled pork nachos" searches rising 45 per cent. Sales of pork mince have increased 16 per cent compared to last year as home cooks modify family favourites.

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