The proposal was submitted to Wiltshire Council almost two years ago
By Jessica MoriartyApr 19, 2024
PLANS for a new Asda in Salisbury have been approved by the strategic planning committee in Trowbridge county hall.
The proposal was discussed on Wednesday (17) and councillors voted unanimously in favour of the application.
The proposal was submitted to Wiltshire council almost two years ago, in June 2022, and requested permission to build a supermarket, petrol station and coffee drive-thru on London road, on the green space near Hampton Park Roundabout.
The development sparked controversy among local residents, with 64 representations made in support of the proposal and 72 informing the council of their objection.
In March 2023, Salisbury city council chose to oppose the application over environmental concerns.
Asda’s town planning manager was present at Wednesday’s strategic planning committee meeting and described the team as having worked “really hard” for the off-site biodiversity mitigation measures at the adjacent Country Park, which contribute to the application’s biodiversity net gain (BNG).
He said: “This could have been in front of you with a 1 per cent gain, but it isn’t, it’s a 10 per cent gain, that was our choice to overachieve.
“The off-site contribution could have been somewhere else, not in Salisbury, but it isn’t, it’s half a mile away.
“This an absolutely fantastic BNG case study.
“I’m very proud of it from an Asda point of view, but I think Wiltshire should be too.”
Regarding the objection lodged by Tesco, he added: “If Tesco did get their way and this application was refused, then our multimillion-pound investment wouldn’t be coming to Salisbury, our 200 plus jobs wouldn’t materialise, that really great BNG case study I talked about just wouldn’t happen, residents of Salisbury and the outer villages wouldn’t get a new, modern food store easily accessible to do their main food shop.”
Local councillors Charles McGrath and Ian McLennan also attended the meeting in Trowbridge to speak in favour of the plans.
A local objector’s concerns were read out by councillor McLennan, which included worries regarding increased traffic in the area, the impact on nearby wildlife, the potential for flooding, and “corporate crushing” for local traders.
However, councillor Ian McLennan supported the application.
Councillor McGrath clarified that he had “no opposition to this application” and that he believed it “delivers a lot of what Salisbury needs.”
He said: “Over the last two and half years where this application has been evolving, we’ve been kept in the loop at every step of the way, which I think is actually a fantastic credit to the applicants on this occasion, where we’ve been so involved in discussions around biodiversity net gain and some of the other issues that we, as the ward councillors, have brought forward.”
He added: “I’m slightly disappointed from a procedural point of view that we’ve had to come to Trowbridge today to discuss this.
“I know there are probably many reasons for that, but I think it would have been good if we’d had the opportunity to discuss this at a venue in Salisbury, given the impact this will have on the city.”
Councillor McGrath mentioned that the “vast majority” of the correspondence he’d received from residents had been positive, and that “most of the issues, if not all of the issues, have been resolved now.”
He concluded: “I really cannot see any downsides to this application.”
It was noted that the development could draw traffic away from congestion on Southampton road.
The strategic planning committee voted unanimously to approve the plans.
Major Food Group, the hospitality powerhouse behind CARBONE and over 50 restaurants worldwide, is bringing Major’s Grill to London’s Cambridge House.
The restaurant will occupy a Georgian ballroom dating back to 1878 within the Grade I-listed Palladian mansion at 94 Piccadilly.
Cambridge House, Auberge Collection, opens in 2026 as a 102-suite luxury hotel with the restaurant as its culinary centrepiece.
Global expansion move
New York's Major Food Group is bringing its signature theatrical dining style to London with the launch of Major's Grill, a glamorous new restaurant set to open at Cambridge House, Auberge Collection in 2026.
The announcement, made on October (15), marks a significant expansion for the hospitality group founded by Mario Carbone, Rich Torrisi and Jeff Zalaznick. Since 2011, the group has built a global empire of over 50 restaurants, bars and private clubs spanning 15 cities worldwide, including New York, Miami, Hong Kong, Dubai and Riyadh.
Major's Grill will be housed at 94 Piccadilly, the former Naval & Military 'In and Out' Club, as part of Reuben Brothers' £1 billion regeneration of 1.3 acres of the Piccadilly Estate. The restaurant will occupy a Georgian ballroom and courtyard dating back to 1878.
"It would be impossible to overstate what a privilege and dream come true it is for Mario, Rich, and me to have the opportunity to serve as the new culinary stewards of this storied London address," noted Jeff Zalaznick, co-founder of Major Food Group.
London luxury revival
Drawing inspiration from classic London grills and mid-century dining culture, the restaurant promises theatrical tableside service, an extensive martini programme with at least 10 variations, and a wine list featuring First Growth Bordeaux, Grand Cru Burgundy and rare cult vintages.
The Grade I-listed Palladian mansion has hosted royalty and political figures since 1756. It served as a proxy Downing Street for Prime Minister Lord Palmerston and later became home to the legendary Naval and Military Club from 1865 to 1999.
"This bold and original concept is exactly what we always envisioned for Cambridge House," said Jamie Reuben, principal at Reuben Brothers. "Together with Major Food Group and Auberge Collection, we're creating a destination inspired by The Grill, the iconic New York institution."
French designer Jean-Louis Deniot will oversee the restaurant's interior renewal. The partnership represents Auberge Collection's continued expansion into urban and European markets, with properties opening in Florence and Geneva earlier in 2025. Major Food Group operates CARBONE locations in Hong Kong, Dubai, Doha and Riyadh, reflecting its global reach beyond North America. Cambridge House will feature 102 suites alongside Major's Grill, with additional amenities including bars, lounges, a subterranean club and a double-level spa.
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