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'Will always champion Indian designer on international platforms' : Sonam 

Sonam was recently seen in the film Blind directed by Shome Makhija.

'Will always champion Indian designer on international platforms' : Sonam 

Actress Sonam Kapoor has undoubtedly taken Indian fashion on a global platform. She was one of the first Indian celebrities to wear Indian designers at major global events.

Revealing her reason to go local at such events, Sonam said, "For me, I remember it was my first Cannes appearance. I was working with an international brand and they were taking me to Cannes. I have known Masaba since we were kids, we were in kathak class together. But my sister Rhea and I discussed and we were like 'we should wear an Indian designer on a global platform' and we wanted to wear a designer who was young and someone who represented the modern and young India."


She added, "I remember, I wore her (Masaba) saree, and at that time, I draped the saree myself. We had one make-up artist that was being shared by all young girls representing the global brand that I was endorsing. I remember going there and suddenly there was this one photographer who came and took a picture of me and the next thing I knew was that I was on the cover of a leading fashion magazine in America!"

Sonam further says, "I cannot tell you how excited Masaba was! But what was very exciting for me was the fact that I was 23 years old, that an Indian designer featured on a global magazine, and I felt very proud of it as an Indian! After that time, Rhea and I decided that every time there is an international platform, we will always champion an Indian designer, and we have done that."

On the work front, Sonam was recently seen in the film Blind directed by Shome Makhija, and also starring Purab Kohli, Vinay Pathak, and Lillete Dubey in prominent roles.

The film marked Sonam's return to acting after a maternity break. Sonam gave birth to Vayu in August 2022. Sonam has signed two new projects as well.

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  • 64 per cent of adults in England are overweight or living with obesity, costing NHS over £11 bn annually.
  • Traffic light labelling system introduced in 2013 remains voluntary, leading to inconsistent use across retailers.
  • Research shows 47 per cent of shoppers find current labels easy to understand, with 33 per cent checking nutrition information first.

Consumer champion Which? has called on the government to make front-of-pack nutrition labels mandatory across the UK, warning that urgent action is needed to address the country's growing obesity crisis.

The organisation's research, which tracked the shopping habits of over 500 people through their mobile phones, found that while traffic light labelling remains the preferred option among consumers, the current voluntary system is being used inconsistently across major manufacturers and retailers.

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