Kamal Haasan takes the digital plunge

Digital medium gives you an opportunity to tell stories that you probably cannot tell on celluloid for a variety of reasons, such as budget and time constraint. That is perhaps one of the reasons many actors and filmmakers are racing up to OTT platforms. In the past two years, we have seen several A-list actors joining ever-growing digital platforms. The latest one to take the plunge is National Film Award winning actor Kamal Haasan.

The 65-year-old actor, who has been acting since he was a child, has joined forces with Banijay Asia and Turmeric Media to create digital content for the South Indian audience. Haasan took to his Twitter handle to announce the news. “In a series of firsts, happy to announce that I’m entering the fascinating world of content creation with Banijay Asia, Turmeric Media and R Mahendran. I’ve always believed in telling stories and this is just another step to get the best stories to the biggest audiences!” read his tweet.

Sharing more details about his collaboration with Banijay Asia, the acclaimed actor said, “We wanted to partner with someone who knew the crux of the content creation and production business. Hence, we were in a conversation with Deepak (Dhar), CEO of Banijay Asia, for a while now. With his extensive knowledge in the field, we could see the potential of venturing into a new space of creating regional content in India with Banijay Asia. His understanding of the craft and network has been invaluable in making it a reality. We are excited to collaborate with them to create revolutionary content across all screens and languages.”

On the film front, Kamal Haasan will next be seen in Indian 2, a sequel to his 1996 National Film Award winning film Indian, co-starring Manisha Koirala and Urmila Matondkar. Helmed by Shankar, the sequel also stars Siddharth, Kajal Aggarwal and Rakul Preet Singh in lead roles.