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Jaguar Land Rover November retail sales fall 3 per cent 

TATA MOTORS-OWNED Jaguar Land Rover (JLR) has reported a year-on-year 3.4 per cent decline in its total retail sales in November to 46,542 vehicles.

The Indian conglomerate-run business said yesterday (9) that sales continued to improve in China after retail sales climbed 29 per cent marking the fifth consecutive month of double-digit sales growth in the region.


Commenting on the latest sales figures, JLR Chief Commercial Officer Felix Brautigam said: “…Despite the ongoing headwinds in China, we continue to see green shoots of recovery in our sales there. The intensive work with our retailers in the region, combined with significant process and product improvements, are starting to gain traction.”

It recorded a sales growth of 4.9 per cent in North America also.

Meanwhile, sales were down in the UK by 10.8 per cent followed by Europe, where it also witnessed a decline in sales by 16.8 per cent.

The retail sales of Britain’s largest carmaker in the overseas markets declined by 16.7 per cent, largely in Russia and Middle East North Africa (MENA) region.

“Model highlights include the new Range Rover Evoque (up 25.2 per cent), the refreshed Land Rover Discovery Sport (up 4.4 per cent and just launching in China), as well as the Land Rover Discovery (up 15.5 per cent) and Range Rover Sport (up 4.8 per cent),” the company said in a statement.

Land Rover retail sales were 35,078 vehicles, up 5.5 per cent year-on-year, and Jaguar retails were 11,464 vehicles, down 23.1 per cent.

JLR retail sales for April to October period were 345,976, down 5.9 per cent compared to the same period in 2018.

The carmaker, which lost £3.6 billion in the year to March, is on a hunt for a suitable partner to get support to develop electric vehicles and has been in discussion with BMW about extending their collaboration, media reports said last month.

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