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Measles outbreak concern after falling vaccine rates

Health chief reassures Muslims as data shows London has lowest jab uptake

Measles outbreak concern after falling vaccine rates

THE UK’s public health protection agency last Friday (19) sounded a “national call to action” for more measles jabs for children because of falling vaccination rates and fears that a current outbreak could spread.

Jenny Harries, head of the UK Health Security Agency (UKHSA), warned that measles was spreading among unvaccinated communities. She acknowledged that some in the Muslim community were wary of the vaccines because one that was on offer had a porkbased derivative. But she said she wanted to let people know an alternative was available and was “very effective”.


People have “forgotten what measles is like”, Harries told BBC radio, pointing out that it could even be fatal in rare cases.

The UK had previously achieved “measles elimination status”, she added.

Now, however, the average number of children starting school having had both doses of the combined measles, mumps and rubella (MMR) vaccine stands at only 85 per cent.

Harries said an ongoing outbreak in the West Midlands had seen 216 laboratory-confirmed cases and 103 “likely” cases since October 1, 2023. Of those, 80 per cent of patients were found in Birmingham.

Vaccination rates across the country have been falling, but there are particular concerns about some areas, including parts of London.

The lowest rates nationally were in the capital, with one area – Hackney in the east – having vaccinated only 56.3 per cent of children, according to the latest NHS figures.

LEAD Measles INSET

Asked which communities were less likely to take up vaccinations, Harries said “for the West Midlands, for those in Muslim communities, they will be not keen to take up one of the MMR vaccines that we offer, which has a pork-based derivative”.

In Bury, cases of measles have risen amid a drop-off of more than 10 per cent in the take up of the MMR vaccine. Eighty-three per cent of children in Bury received both doses of the MMR vaccine by the age of five in 2022-2023, compared to 94 per cent in 2014-2015. While the rate has also dropped regionally and nationally, Bury’s uptake is still below the national average.

Responding to this fall, and to a small number of measles cases, Bury Council worked with NHS partners to deliver 30 catch-up clinics which vaccinated more than 400 people. Further clinics are planned.

Measles is one of the most contagious viruses in the world, but is preventable by two doses of vaccine. It usually starts with cold-like symptoms, followed by a rash a few days later.

Some people may also get small spots in their mouth. The disease can lead to serious problems if it spreads to other parts of the body, such as the lungs or brain. If a woman gets measles while pregnant, it could lead to harm to the baby.

The Covid-19 pandemic massively disrupted routine immunisation efforts worldwide and the bounce back has been slow.

Harries said immediate action was needed to boost uptake of the MMR (measles, mumps and rubella) vaccine in areas where it was low.

“We need a long-term concerted effort to protect individuals and to prevent large measles outbreaks,” she added.

MMR is part of the routine childhood immunisation programme offered by the NHS.

Last year, the UKHSA said in some areas and groups in London, coverage of the first MMR dose at two years of age was as low as 69.5 per cent.

In July last year, the UKHSA warned of a steady rise in measles cases and the risk of a resurgence of the virus, particularly in London where it said an outbreak of 40,000 to 160,000 cases could occur due to low vaccine coverage rates. (Agencies and Local Democracy Reporting Service)

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Kim Kardashian's SKIMS opens on Regent Street, in the same country her love life won't stop making headlines

Kim Kardashian attends the 2026 Met Gala celebrating "Costume Art" at the Metropolitan Museum of Art on May 04, 2026 in New York City. (Photo by Dimitrios Kambouris/Getty Images for The Met Museum/Vogue)

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Kim Kardashian's SKIMS opens on Regent Street, in the same country her love life won't stop making headlines

Key Highlights:

  • SKIMS has opened its first European flagship store, a 12,000 square foot site on London's Regent Street, its biggest single move into the UK market to date.
  • The store was designed by Rafael de Cárdenas, the same architect behind SKIMS' New York flagship, and features a nude sculpture by longtime collaborator Vanessa Beecroft.
  • The opening lands in the same summer Kardashian's relationship with Formula 1 driver Lewis Hamilton has been playing out publicly across Britain, from the Cotswolds to a shared trip through Tokyo.
There are a handful of people on earth whose store openings and whose love lives both make global news in the same breath. Kim Kardashian is one of them, and this summer, both have happened in the same country at the same time.
SKIMS, the shapewear brand she built into a multi-billion-dollar label, has just opened its first flagship store outside America, taking over a 12,000 square foot corner site on Regent Street. It's a genuine landmark for the brand. It's also, almost incidentally, happening in the exact country where her relationship with Lewis Hamilton has been playing out in public for months.

What does the store actually feel like inside?

Walk in, and the first thing you see is a towering nude sculpture by artist Vanessa Beecroft, lit from above by an oversized ceiling disc, framed by curved walls in the same fleshy, neutral tones SKIMS uses on its packaging. It's the kind of entrance built for a photo, and it's clearly meant to be one. The rest of the two-level store follows the same language throughout: soft curves, cream and beige everywhere, cabinets rounded enough to double as seats. It was designed by Rafael de Cárdenas, the same studio behind SKIMS' Fifth Avenue flagship in New York, so the London store deliberately echoes that one rather than starting from scratch.
Kardashian called London "one of the most inspiring fashion cities" in a statement marking the opening, and the choice to make it SKIMS' first flagship outside America wasn't accidental. Inside, shoppers get access to the brand's full UK range in one place for the first time, shapewear, loungewear, menswear, and the NikeSKIMS collaboration line, rather than piecing it together online.

Why has she been so visible in Britain this year?

Because the store isn't the only reason. Kardashian's relationship with Formula 1 world champion Lewis Hamilton became public in February, and since then the pair have been photographed together at a private members' club in the Cotswolds, walking arm in arm through Tokyo, and browsing a Vivienne Westwood store on the same trip. It's the kind of relationship that seems to generate a new set of paparazzi photos every few weeks, in a different country each time.
Not everyone is convinced it's as simple as it looks. Some entertainment outlets have reported anonymous claims that the relationship functions partly as a "showmance," a strategically timed pairing rather than a purely private one. Neither Kardashian nor Hamilton has addressed that characterisation directly, and the two have a longer history than the recent headlines suggest, having first been photographed together at a London awards show back in 2014, years before either was linked to the other romantically.
SKIMS Regent Street, at a glance
Location245-247 Regent Street, London
Size12,000 sq ft, two levels
DesignerRafael de Cárdenas
Notable featureNude sculpture by Vanessa Beecroft
SignificanceSKIMS' first flagship store outside the US
Product rangeShapewear, loungewear, menswear, NikeSKIMS

Is any of this actually connected?

Not officially. There's no suggestion the store opening and the relationship were planned to overlap, and SKIMS has been building toward a European flagship since at least 2021, when a smaller Paris pop-up tested the same visual identity on a much smaller scale. But the coincidence is hard to ignore: for a few months this year, the two most-photographed parts of Kim Kardashian's life, the brand she built and the relationship everyone's trying to decode, have both been unfolding on the same small island, a few hundred miles apart from each other at most.

For a woman whose entire career has run on being watched, Britain's had an unusually good seat this year.