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Allu Arjun’s daughter Allu Arha to make her acting debut with Samantha Akkineni’s Shaakuntalam

Allu Arjun’s daughter Allu Arha to make her acting debut with Samantha Akkineni’s Shaakuntalam

In January this year, it was announced that Samantha Akkineni will play the lead role in Gunasekhar’s Shaakuntalam and Dev Mohan will portray the character of Dushyant in the film.

Now, a few days ago, it was announced that Allu Arjun’s daughter Allu Arha will be making her acting debut with Shaakuntalam. The actor took to Twitter to inform everyone about it.


Allu Arjun tweeted, “A proud moment for the Allu family to announce that the fourth generation, #AlluArha will be making her debut with #Shakuntalam movie. I want to thank @Gunasekhar1 garu & @neelima_guna garu for giving my daughter this beautiful movie as her debut.”

“I had an altogether different journey with @Samanthaprabhu2 and am happy to watch Arha debut with her movie. My best wishes to the entire Cast & Crew of #Shakuntalam,” he further wrote.

Arha will portray the role of Prince Bharata in the movie.

Well, Samantha is very impressed with her little co-star. On her Instagram story, the actress had posted, “She got it right in the very first take...all her dialogues...going to be super star...god bless @allusnehareddy @alluarjunonline.”

Allu Arjun and Samantha had worked together in the 2015 release S/O Satyamurthy. Now, it will be interesting to watch Arha sharing screen space with Samantha.

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How Southeast Asian storytelling became one of Netflix’s fastest-growing global pillars

Highlights:

  • Netflix says global viewing of Southeast Asian titles rose almost 50% between 2023 and 2024.
  • Premium VOD revenue in the region reached £1.44 billion (₹15,300 crore) last year, with 53.6 million subscriptions.
  • Netflix holds more than half of the region’s total viewing and remains its biggest investor in originals.
  • New rivals, including Max, Viu and Vidio, are forcing sharper competition.
  • Local jobs, training and tourism are increasing as productions expand across the region.

Last year, something shifted in what the world watched. Global viewership of Southeast Asian content on Netflix grew by nearly 50%, and this isn't just a corporate milestone; it’s a signal. Stories from Jakarta, Bangkok, and Manila are no longer regional curiosities. They are now part of the global mainstream.

The numbers tell a clear story. Over 100 Southeast Asian titles have now entered Netflix’s Global Top 10 lists. More than 40 of those broke through in 2024 alone. This surge is part of a bigger boom in the region’s own backyard. The total premium video-on-demand market in Southeast Asia saw viewership hit 440 billion minutes in 2024, with revenues up 14% to £1.44 billion (₹15,300 crore). Netflix commands over half of that viewership and 42% of the revenue. They have a clear lead, but the entire market is rising.

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