Mukesh Ambani’s Jio to offer SpaceX’s Starlink internet in India
The launch of Starlink, which delivers high-speed internet via low Earth orbit satellites, has been a subject of debate in India over issues including pricing and spectrum allocation.
Under the agreement, Jio will offer Starlink equipment through its retail outlets and support customer service, installation, and activation. (Photo: Reuters)
JIO Platforms, owned by Indian billionaire Mukesh Ambani, has signed an agreement with Elon Musk’s SpaceX to provide Starlink’s satellite internet service to customers in India.
The launch of Starlink, which delivers high-speed internet via low Earth orbit satellites, has been a subject of debate in India over issues including pricing and spectrum allocation.
Ambani’s Jio and SpaceX have now partnered to facilitate the adoption of satellite broadband in the country.
Under the agreement, Jio will offer Starlink equipment through its retail outlets and support customer service, installation, and activation, according to a statement.
"The parties will leverage Jio's position as the world's largest mobile operator in terms of data traffic... to deliver reliable broadband services across the country, including the most rural and remote regions of India," the statement said.
The deal is contingent on SpaceX securing regulatory approvals to operate Starlink in India. Media reports last month suggested that the company’s licence application was close to initial approval.
Jio is also developing its own satellite broadband services. In 2022, it formed a joint venture with Luxembourg-based SES to provide internet access using a combination of geostationary and medium Earth orbit satellites.
The agreement follows Musk’s meeting with Indian prime minister Narendra Modi in Washington last month.
While Musk's business presence in India is currently limited to social media platform X, Tesla is preparing to enter the Indian market.
The company recently began hiring in India, with job postings for a store manager and service technicians in New Delhi and Mumbai.
Diwali celebration tomorrow kicks off business with ticketed workshops and networking.
Model taps into growing demand for inclusive, heritage-focused experiences.
Platform targets not just south Asians seeking cultural connection, but everyone.
Creating cultural belonging
Priyanka Patel, curator of The Empowered Desi, a new events platform for south Asians seeking cultural connection, is here with a Diwali celebration on Saturday (18) at Fargo Village in Coventry. The venture was born from personal experience – Patel felt "isolated and neglected" growing up without many south Asian friends. Spotting a gap in the market, she's now building a business around creating inclusive spaces for south Asians regardless of religious or regional background.
Diwali-themed , Paint N Sip event in Coventry marks the venture's next partnership with local business Sugar and Spice, Patel is offering a ticketed experience featuring diya decorating workshops, Indian grazing boards with chai, and jewellery stations where guests can take home jhumkas and bangles. The Diwali format combines cultural celebration with networking opportunities, with south Asian attire preferred.
Empowerment through experience
I couldn't talk about the festivals we celebrate, the type of Indian food we have, and also the clothes we wear for special occasions," Patel told BBC."I felt that I couldn't express my individuality, which in turn affected my confidence and self-worth." She realised that lack of cultural belonging represented an untapped market.
The business model centres on experiential events that blend tradition with social connection. The first workshop held on September (20) focused on bento cake decorating, a trendy format paired with south Asian networking. Patel aims for attendees to "feel empowered and inspired."
With South Asian Heritage Month highlighting the importance of cultural spaces, The Empowered Desi positions itself at the intersection of community building and commercial viability. Patel's betting that others share her experience and are willing to pay for a sense of belonging.
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