Skip to content
Search

Latest Stories

A spotlight on Surinder Sunar: Poker’s most successful British Asian

A spotlight on Surinder Sunar: Poker’s most successful British Asian

Surinder Sunar has been a prominent figure in the world of poker for the best part of three decades, enjoying a distinguished career featuring success at both tournament play and cash games. The India-born Sunar moved to the UK at a young age and rapidly became a stalwart on the British poker scene after turning pro.

Sunar’s poker journey gained widespread recognition in the late 1990s and early 2000s – a perfectly-timed moment for Sunar to land some of his biggest wins around the time of the live and online poker ‘booms’. Sunar’s calm and composed demeanour at the tables, coupled with a strategic approach to the game, contributed to his reputation as one of the UK’s most formidable poker opponents.


Sunar: A World Poker Tour winner

One of the defining moments in Sunar’s career came in 2004, when he secured a victory on the prestigious World Poker Tour circuit. Sunar won the €10,000-entry Grand Prix de Paris, taking home a cool €679,860 in prize money, outlasting a field of 205 fellow poker professionals, including Lithuanian Antanas Guoga AKA Tony G. Overcoming hundreds of poker pros is a skill that distinguishes top-tier tournament players from the rest. Sunar’s ultra-calm disposition was celebrated in poker circles after shrugging off the trash talk of Tony G at the final table.

Entry into these big-ticket poker tournaments was more expensive then than it is today too. Sunar and co. would’ve had no choice but to buy into the Grand Prix de Paris using their own bankrolls. Whereas today’s poker players have a wealth of qualification options, including the chance to satellite into these events via online poker rooms. In fact, some of the best poker offers from the leading online poker sites to new players includes tournament tickets. These tickets provide direct entry into games such as satellites for high-profile live and online events.

What is Sunar up these days?

Sunar has also enjoyed immense success at the World Series of Poker (WSOP). Sunar has no less than 11 final tables to his name but, as yet, a coveted WSOP bracelet has eluded him. There was a feeling that Sunar’s days at the poker tables were numbered in recent years, with talk of retirement on the horizon. However, after a four-year hiatus, Sunar returned to the felt in 2023 at The Monster event as part of the Irish Poker Tour in Dublin. The following month, Sunar also featured in the WPT Prime event in Bratislava, Slovakia, finishing 29th.

Beyond the felt, Sunar’s impact on the poker community extends to his role as a general ambassador for the game. His presence at major events, coupled with his willingness to engage with fans and fellow players, means he’s a highly respected figure in the poker world and an inspiration to all British Asian poker players looking to follow in his footsteps.

At the time of writing, Sunar is 18th on the all-time money list of English poker players. He’s racked up live career earnings of $4.68 million, although the Dhianpur-born ace is almost certain to have earnt more than this when cash game earnings are included.

More For You

How Southeast Asian storytelling became one of Netflix’s fastest-growing global pillars

Inside Netflix’s 50% surge: the regional creators and stories driving Southeast Asia’s global rise

AI Generated

How Southeast Asian storytelling became one of Netflix’s fastest-growing global pillars

Highlights:

  • Netflix says global viewing of Southeast Asian titles rose almost 50% between 2023 and 2024.
  • Premium VOD revenue in the region reached £1.44 billion (₹15,300 crore) last year, with 53.6 million subscriptions.
  • Netflix holds more than half of the region’s total viewing and remains its biggest investor in originals.
  • New rivals, including Max, Viu and Vidio, are forcing sharper competition.
  • Local jobs, training and tourism are increasing as productions expand across the region.

Last year, something shifted in what the world watched. Global viewership of Southeast Asian content on Netflix grew by nearly 50%, and this isn't just a corporate milestone; it’s a signal. Stories from Jakarta, Bangkok, and Manila are no longer regional curiosities. They are now part of the global mainstream.

The numbers tell a clear story. Over 100 Southeast Asian titles have now entered Netflix’s Global Top 10 lists. More than 40 of those broke through in 2024 alone. This surge is part of a bigger boom in the region’s own backyard. The total premium video-on-demand market in Southeast Asia saw viewership hit 440 billion minutes in 2024, with revenues up 14% to £1.44 billion (₹15,300 crore). Netflix commands over half of that viewership and 42% of the revenue. They have a clear lead, but the entire market is rising.

Keep ReadingShow less